David Block

Responsibilities include design and marketing efforts, including website design and production, print collateral, video production and editing, and new business development. Social media promotions and marketing has been employed to drive traffic to the website.

Responsible for the design of Veros.com, VerosCredit.com, PMC2011.com, PMC2012.com, PMC2013.com, RiskWire.com, and other web properties. Worked with Umbraco (CMS) to maintain, organize, and update Veros.com. Developed logos for a variety of products. Used Flash, After Effects, and Premiere to develop video and web content. Customized social networking pages wherever possible to carry that brand through to all associated pages. Designed a series of marketing materials including brochures, trade show magazines, signage, etc.

At Experian Consumer Direct (Consumer Info), as the Sr. Graphic Designer, I was responsible for the design of FreeCreditReport.com (circa 05-08) and a number of other websites. I'm proud to say that I helped define a brand for freecreditreport.com in a relatively short period of time. Today, it is one of the most consumer-recognized brand names in America. I've developed hundreds of banner ads, icons, and landing pages for partners such as AOL, American Express, Discover Card, Hotmail, MSNBC, CNN and more. While the bulk of my work here is web-related, I've produced off-line ads, brochures, and logos as well. In addition to my design duties, I took on administration of the Digital Asset Management application, Canto Cumulus. This includes ingesting and metatagging over 50 gigabytes of digital files. I was also responsible for training and assisting coworkers to utilize the application.

In July of 2008, I made a lateral move to the Digital Advertising Services department. My primary responsibilities are to maintain the Experian brand integrity and support the design needs of the rest of my team. Some of the projects include producing Flash presentations, storyboarding and voice-over for Flash animations, as well as designing offline collateral, and various inter/intraoffice graphics, graphics for PowerPoint slides, and fulfilling design requests on an as needed basis.

Hired to bridge the gap between the print and web departments, my responsibilities ranged from building static or interactive presentations and creating Flash components for websites, to building brochures, multi-page documents, convention booth graphics, etc.

Designed websites and email campaigns mainly for the home building industry. Responsible for converting printed collateral for use on the Internet.

This was a family owned web development company I ran in partnership with my father. My responsibilities were to generate new business, design all websites, and develop all graphic materials for clients, as well as maintain and updated content on all sites.

Developed all graphic materials for the corporate and consumer websites, created designs for hundreds of template-driven sites, designed direct marketing email campaigns, and all printed collateral.

Responsible for the concept and execution of a marketing campaign to promote an upcoming Jog/Walk Marathon Fundraiser. Commended for a successful marketing campaign: “David was a pleasure to work with. He was very professional and able to keep to our timeline. I was especially impressed with how he went above and beyond for the project. The materials were consistent with our theme and people were drawn to them…”

Created all graphic materials and managed content. This website was the first of it’s kind in this genre, and to this day, remains the number one resource for Venture Capital online. VFinanace was created and owned by HTM Logic, a family owned and operated web design company, and was sold to an Investment Banking firm in 1998, who hired HTM Logic to continue maintaining the site on a three year contract, after which our involvement in further development was changed to an as-needed basis.