J. Ferrar folding hangtag and special occasion hangtag for dress shirts, jackets.
J. Ferrar socks saddle hanger and hang tag with illustration and callouts.
J. Ferrar Sneaker Suit - photo art direction for hangtag. To save money, a fit model was used onsite at our company garage. Additionally, we used our bosses' nice Mustang for him to pose with. This gives him a cool, stylish appeal.
J. Ferrar 360 Stretch dress shirts and trousers button flasher, pocket flasher and matchbook. This incorporates icons from the icon system that was developed to catch the consumer's eye when showing features and benefits and therefore increase sales.
J. Ferrar boot and dress shoe boxes. These minimally designed boxes used metallic silver ink to help stand out from the competition.
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J. Ferrar Men's Modern apparel packaging
J. Ferrar brand and packaging with focus on fits, attributes and special programs.
