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Graphic Designer
Vox Optima
Philadelphia, PA
Aug 2022 - Present (2 years 3 months)
● Design digital and print assets from concept until launch to engage customers to help raise awareness and celebrate holidays
● Serve on a cross-functional team to help maintain the NAVSEA website and intranet
● Collaborate on cross-functional teams consisting of other departments to design digital and print assets such as digital signage, social media graphics, and flyers to help raise awareness for the NAVSEA locations in the Philadelphia Navy Yard
● Certified in the AFPIMS system to maintain NSWCPD’s (NAVSEA’s Philadelphia location) website. Duties include keeping the news section current and helping add website content.
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Owner and Content Creator
Drexel Hill, PA
Jun 2016 - Present (8 years 5 months)
● Showcase web and graphic design skills that help clients with their overall marketing and branding efforts to raise awareness of their company
● Utilize UX/UI and storytelling skills by developing wireframes and flow charts to show clients how client’s websites will flow and be the basis for creating their story
● Assist clients with creating engaging social media content by utilizing my creative strategy and visual design skills
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Marketing Associate
Drexel Hill, PA
Nov 2012 - Present (12 years)
● Design digital and print assets from concept until launch to engage customers to help raise product awareness and increase sales
● Collaborate with management to design 1920x1080 digital signage from concept to launch that is seen by over 200+ customers a week and over 800+ social media followers that help increase product awareness and sales
● Develop and maintain the company website and develop social media campaigns for over 800 followers in a collaborative environment that creates product awareness and helps generate sales
● Collaborate with management and employees in brainstorming sessions for content development for marketing campaigns and product photoshoots
● Developed newsletters that help educate customers as well as promote in-store events to create product awareness. By implementing the use of QR codes, shortcodes, and in-store demonstrations subscriber lists increased by over 30%