-
E-commerce & Marketing Coordinator
Vernon, CA
Mar 2018 - Present (6 years 6 months)
• Digital content creator for Instagram, Facebook, and Pinterest
• Organically boost Instagram following by 45% / an average of 40 new followers each month
• Maintain Shopify back-end operations
• Develop Shopify store that hit top 10% of stores (from the same launch week)
• Generate Mailchimp marketing email campaigns
• Design all brand collateral such as catalogs, line sheets, thank you letters, postcards, hangtags, etc.
• Merchandise online inventory to keep product offering fresh
• Collaborate with design team on fall/winter photoshoot
• Build and implement influencer network to host giveaways and publish sponsored posts
-
Stylist
Stitch Fix
Jun 2016 - Dec 2017 (1 year 6 months)
• Exceed sales goals and customer satisfaction for an average of 3 weeks
• Facilitate the growth of team members through constructive feedback notes
• Establish relationships with customers to increase sales
• Spearhead group meetings to educate team members on fibers and fabrics
• Analyze inventory to select best-selling items
• Stylist of the month for the SoCal region
-
Freelance Graphics Designer
Pacific Wise Logistics
Mar 2016 - May 2016 (2 months)
• Developed concept logos with the use of Adobe Illustrator
• Translated research and approved designs into a website
• Spearheaded the creation of all marketing materials
-
Product Developer
Vernon, CA
Jan 2014 - Feb 2016 (2 years 1 month)
• Assisted sales team at Las Vegas trade shows
• Traveled internationally to oversee production process
• Researched trend directions using WGSN database
• Created technical flat sketches in Illustrator
• Determined profitable pricing for seasonal lines
• Edited photos in Photoshop for line sheets and website