-
Senior Designer
Bazooka Candy Brands
New York, NY
2015 - Present (9 years)
Develop logos, packaging graphics, product illustrations and packaging mock-ups for well-known brands including Bazooka Bubble Gum, Ring Pop and Juicy Drop Pop.
Create visual assets and lifestyle imagery for web banners and social media posts.
Design trade show marketing materials, signage and banners.
Review digital and print proofs and track approval process.
Supervise junior designers and freelancers
Highlight: Provided press approval for "Crunchkins" product launch.
-
Consultant, Branding Design
Ez Laundry Delivery
Jersey City, NJ
2014 - 2014
Developed visual identity and designed assets for implementation across various media and physical marketing materials.
Wrote copy for marketing materials.
Highlight: Worked with developer to create web layouts and assets.
-
Adjunct Design Professor
New Jersey City University
Jersey City, NJ
2010 - 2014 (4 years)
Taught Advertising Design and Typography fundamentals.
Instructed students in concept development, organization and communication.
Highlight: Organized collaboration with The Studio Museum in Harlem's communications department for student design teams to develop and pitch creative campaigns.
-
Packaging Designer
Ellery Homestyles
New York, NY
2012 - 2014 (2 years)
Created packaging graphics for home textile products sold to major retailers including Walmart, Costco and Bed Bath and Beyond.
Highlight: Developed customized branding for new product launch.