![](https://s3images.coroflot.com/user_files/individual_files/52613_ihm_9wvnncjfvpgvipzibn8qq.jpg)
![](https://s3images.coroflot.com/user_files/individual_files/52613_lv96skyg_jyx6yqf6phucooxp.jpg)
This is a brand playbook for a fictitious Restaurant
View PDF
View PDF
![](https://s3images.coroflot.com/user_files/individual_files/52613_oqzwbuowbxwbgkoik0x0fb8xy.jpg)
This is a copywriting project for a fictitious dog rescue. I went with a more positive spin to differentiate the organization from others who use negative imagery to gain donations.
![](https://s3images.coroflot.com/user_files/individual_files/52613_n3qjrk6_npcxycs7k7kdp2cef.jpg)
![](https://s3images.coroflot.com/user_files/individual_files/52613_itsbtq_llideyrenfhvfft7iy.jpg)
![](https://s3images.coroflot.com/user_files/individual_files/52613_o42dx3bvomqq9ja7xizmkuhqq.jpg)
This was an optional design. I simplified and added the QR code to lead people to the mail site.
![](https://s3images.coroflot.com/user_files/individual_files/52613_fpijcq3otoqtzpt9ljbbp0gdy.jpg)
Pairing different fonts
![](https://s3images.coroflot.com/user_files/individual_files/52613_fohgo93nycuadzpwksb3ivief.jpg)
option 1
![](https://s3images.coroflot.com/user_files/individual_files/52613_vby840kg5iv6ftt5pgaex4nu4.jpg)
Option 2
![](https://s3images.coroflot.com/user_files/individual_files/52613_vegoaibyaw9xnace5kcinscxt.jpg)
option 3
![](https://s3images.coroflot.com/user_files/individual_files/52613_ezuqylp3ggmwvstpays5bvbf3.jpg)
Final pole banner derived from the typographic exercises that preceded this.
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