Catinca Ghiea

Esprit SS and FW legwear collections fromSS 15 onwards
women men kids

Create trend concepts/directions for extern licence holder design team in terms of brand and product language, colours, materials, prints & graphics
Provide these teams with ESPRIT linking elements, like prints & graphics, materials & colours
Key person for all design relevant questions for licence holder design team and ESPRIT internal

Mentor licence holder design teams in the following areas:
creating ESPRIT products
achieving briefed goals&expectations
oversee and guide extern design work
create and strengthen ESPRIT product language

Strong teamwork together with ESPRIT licence managers and merchandise managers

• Creative Direction
• Design Management
• Product Design