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Creative | Art Director
Cat Weatherup
Berkeley, CA
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About
With over a decade in the design industry, I've mastered the realms of print, mobile, web, social media, direct mail, animation, and brand identity, while maintaining a happy-go-lucky attitude with a concerted emphasis on positive communication and real world results.
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Education
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Platt College of Design
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Berkeley City College2011
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SUNY Fredonia1988
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Experience
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ART DIRECTORBio-Rad Laboratories * SF Bay Area2012 - 2019 (7 years)Directed junior designers while interfacing with multiple clients to produce print & web campaigns, mobile app designs, user interfaces (UX/UI), iPad presentations, videos, animations, and national trade shows. * Sales for a quarter million dollar instrument, the BioPlex, increased by 25% during our social media blitz.
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PRINCIPAL & CREATIVE DIRECTORManifest Design, Inc.2006 - 2011 (5 years)Managed multiple projects from concept to completion, while growing & maintaining the business. Clients included Yoga Tree SF, UCSD, Sovereign Mind Magazine, and Legendary Times Magazine. * I worked directly with Georgio Tsoukalos, who produced Legendary Times as a precursor to the wildly successful show, "Ancient Aliens."
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ART DIRECTORGenius Entertainment, Inc.San Diego, CA2004 - 2006 (2 years)Fulfilled collateral requests for film licensees including TV Guide, AMC, Sundance, Bravo, and Hollywood Classics. Managed freelancers, traffic, and production. * During my tenure, the company was happily acquired by The Weinstein Company.
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SENIOR DESIGNERLava Enterprises, Inc.San Diego, CA2001 - 2004 (3 years)Design and illustration for products, packaging, advertising, and catalogs for three divisions comprised of specialty candles, kitchen accessories, and home decor. * Though I wasn't hired as a product designer, my illustrations were incorporated into products and were a big hit in the market!
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Industries
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Skills
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On Coroflot@catweatherup, member since 2006
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Followers 6
