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Co-Founder
San Francisco, CA
Dec 2023 - Present (1 year)
& CreativeDesign is a design studio focused on industrial design, branding and digital design, founded by an international duo Valentina Anania and Brian Ward.
With over 20 years of experience we have established ourselves as experts in our field.
We specialize in creating physical and digital products that reflect our clients’ identity and values.
As a boutique studio, we work with a wide range of clients, from big companies to startups and individuals.
We strive to provide our clients with creative, innovative and thoughtful solutions. Our aim is to create meaningful experiences that bring out the best of our clients’ brands.
We are passionate and committed to our work and believe in creating the highest quality products and look forward to working with you and your company with the same level of passion and dedication.
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Industrial Designer/ Expereince Designer
Iterative Industrial Design/Brian Ward Industrial Design
2005 - Present (19 years)
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Industrial Designer
EyeQue Inc.
Newark, CA
May 2020 - Dec 2020 (7 months)
I was hired to initiate and lead ID for the next generation VISION CHECK 2 device:
-Analyzed:
Past/ current Physical and Digital devices and interactions including (UXUI)
-Performed:
Research
usability analysis
new technology integration
aesthetics/Form giving
functionality
concept design -Sketching, handmade concept and volumetric mockup models
User Experience -Utilizing user feedback from Customer Service, marketing and user testing.
ergonomic design -User fit and use patterns
CMF (colors materials finishes) - Sketching, Adobe Illustrator/Photoshop- 3D+Keyshot
Industrial Design management - Modelmaking outsourcing and part management/QA
Strategy and Packaging concepts
UXUI input
-As part of the Hardware group:
I continued responsibility for ID parts of the project also contributed to:
Mechanical Design, problem solving, part design, DFM (Design for manufacture)
DFA (Design For Assembly)
Worked within FDA Design regulatory guidelines.
Marketing and Strategy,
hiring further Design personnel for the company.
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Industrial Designer + User Interface/Interaction Designer
Zircon Corporation
Aug 2015 - Sep 2019 (4 years 1 month)
Silicon Valley Industrial Designer for all Devices created and produced at Zircon including User Interface/ Interaction Design. Handheld scanning tools for finding objects behind walls as well as IOT products
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Industrial Designer
DESIGNPLUSTUDIO
2011 - 2016 (5 years)
SF Bay Area + Italy Design project management business development client communication WEDID - ID
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Assistant Professor - Industrial Design
San Jose State University
2015 - 2015
SAn Jose State University
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Design Manager
JNC
2008 - 2012 (4 years)
Industrial Design Manager -Architectural Lighting Project Manager
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CAD Designer
KANIKA
2006 - 2008 (2 years)
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Industrial Designer - Consulting and Contracting
Iterative Industrial Design
2000 - 2006 (6 years)
San Francisco Bay Area
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Industrial Design Consultant
Dyson Technology
2005 - 2006 (1 year)
Product Designer
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UX-UI Project with LG
Middlesex university
London, United Kingdom
2005 - 2005
UX-UI Design research project with Middlesex University for LG Korea
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Industrial Design Consultant
Inhale Therapeutics/ Nektar
2000 - 2002 (2 years)
Was an Industrial Design Consultant at Inhale dealing with device design, user interaction, aesthetic development, branding and technology integration. Was part of a team that received 2 international patents for drug delivery.
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Ophthalmic and Angiographic Photographer
Retinal Diagnostic Center
Campbell, CA
1996 - 2000 (4 years)
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Mechanic + Sales
The Bicycle Outfitter
Los Altos, CA
1992 - 1994 (2 years)
| Sales Mechanic