Buck Winthrop

Public Relations, Marketing and Social Media Management, Content Creation, SEO, Digital Media, Web, Senior Copywriting, Brand Development, Talent Management, Social Media Strategy, Advertising, Business Development and Management Solutions. SOCIALITE NATION MEDIA GROUP is the owner of www.socialitenation.com social media platform. Some credits include: DONALD J. PLINER SHOES, COFFEE BEAN & TEA LEAF, BENEFITS COSMETICS, ESSENCE PH10 WATER, MUSIC VIDEOS: DRAKE BELL, BEYONCE, ZZ TOP, LADY ANTEBELLUM, TECH: URRADIO Celeb: BRITTANY BROUSSEAU

South Beach Aesthetics, a boutique skin care, plastic surgery, and wellness practice located in the historic 1000 Lincoln Road building in South Beach, Florida. Under the Medical Director, Stephanie Stover, M.D., a dual board certified plastic surgeon, SBA offered surgical and non-surgical cosmetic options as well as Botox, facial fillers, anti-aging, weight loss and wellness programs. I developed the brand, did all the creative, business and marketing. The practice boomed with the modeling and entertainment community as well as tourists and locals visiting Lincoln Road and stopping up to purchase supplements, skin care products or any one of our "lunchtime" procedures. Using the Cutera XEO platform which features the "Pearl" "Titan" and "Laser Genesis" lasers we offered the newest technology. In 2010, the practice was sold to another notable plastic surgeon and Dr. Stover and he now enjoy success at their new center, PIERINI ESTHETIC.

MIAMI Institute for Age Management & Intervention at The Four Seasons Hotel is a world class Surgery and Anti-Aging Center with an international reputation and clientele. My position as consultant was working with the Internationally known Medical Director, Dr. Julio Gallo, M.D. F.A.C.S., CEO/Founder Stephen A. Watson and Director of Communications, Lauren Foster to develop and implement innovative marketing and public relations initiatives. These included, but were not limited to, special event planning, senior copywriting of collateral materials, magazine, newspaper and TV placement, blog writing and press releases.

Ary Krau, M.D., F.A.C.S. is one of America's top board certified plastic and reconstructive surgeons and an internationally renown specialist in rhinoplasty and breast augmentation. During my tenure my duties included the creation and execution of practice management, website, special events, SEO, advertising, marketing, senior copywriting, public relations and business consulting. We introduced laser and skin care and the practice received numerous major publicity in the Miami market including front page coverage in The Miami Herald, Magazines such as Ocean Drive, Miami Metro and Channels. Dr. Krau appeared in the Bravo six episode reality show, "Miami Slice" and has since been regarded as one of the leading plastic surgery practices in Miami

Alexander's Pet Grooming Spa was the revamping of the long standing "Strip and Style" Pet Grooming Salon in the same location for 19 years. A lifelong dog lover, I purchased the salon from owner Teri Widner, and turned it into one of Miami's top pet salons. We did a total renovation and groomed 25-50 dogs a day. The business grew steadily and we soon offered boarding, pet photography, retail, and a pet modeling agency, "Paws & Whiskers" which supplied beautiful dogs for TV commercial and fashion shoots. I sold the business to my top groomer, Santiago Prado, and assisted him in moving the business to the Dixie Animal Hospital nearby where it still operates and flourishes today.

WET Magazine was a pocket size fashion and lifestyle magazine sealed in a clever plastic wrapper. As associate editor, I wrote articles, the nightlife column, "Meet Me In Miami" and authored a three part novella, "Gabrielle, Diary of A South Beach It Girl" which has become the basis for my second novel, "Ocean Drive".