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Health Education Specialist
Freelance
New York, NY
Feb 2012 - Present (12 years 6 months)
Create patient-friendly health education materials for clients such as Gilead, Biogen Idec Hemophilia, Lundbeck, Aptalis, Evergreen Health, and the New York State Healthcare Exchange. All materials are written at an appropriate grade level in order to communicate effectively with people from varying backgrounds and educational experiences.
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Group Copy Supervisor
Medicus Lifebrands
New York, NY
Nov 2009 - Feb 2012 (2 years 3 months)
Developed patient and professional communications for multiple high profile brands including Crest and Oral-B, Humira, Allegra, and Prilosec. Wrote iPad and website content for myHumira.
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Consultant and Copywriter
Freelance
New York, NY
Jun 2008 - Sep 2009 (1 year 3 months)
Provided writing and marketing expertise for promotional campaigns in oncology, diabetes, and advanced medical devices for colorectal surgery.
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Associate Creative Director
HealthEd
Clark, NJ
Jun 2007 - Jun 2008 (1 year)
Helped shape creative strategies for patient education programs and provided brand leadership for products in asthma, heart health, depression, and body contouring surgery.
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Director, Health Literacy Services
Lyons Lavey Nickel Swift
New York, NY
Mar 2002 - Jun 2007 (5 years 3 months)
Launched a first-ever Clear Health Communications initiative across the agency and wrote the most successful patient compliance program in Pfizer history for Zoloft.