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Sr. Industrial Designer/Product Engineer
Roswell, GA
Oct 2020 - Oct 2021 (1 year)
Design and develop innovative display concepts for in-store retail environments to engage customers and inspire transactions
Serve as point of contact for The Home Depot’s Merchandising and Fixture Team, leading to $2.3M in sales of engineered garden accessories
Redesigned and developed multi-aisle bath prototypes for The Home Depot’s 2022-23 rollout, estimated to gross $80M
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Sr. Industrial Designer/Project Manager
Atlanta, GA
Apr 2017 - Oct 2020 (3 years 6 months)
Designed and engineered the development of the Interceptor Display for The Coca-Cola Company that sold in all family dollar stores and yielded $2.5M in sales
Executed multiple displays for Coca-Cola’s Diet Coke brand that launched nationwide with over 30K units sold
Evaluated market trends and generated new business with innovative ideas for point-of-purchase displays
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Sr. Industrial Designer/Innovation Manager
Norcross, GA
May 2014 - Apr 2017 (2 years 11 months)
Developed and patented game-changing technology that when combined with current décor lines, delivers a projected 40% saving to HVAC energy costs and $100M in sales annually
Led launch of new window coverings décor that grossed $1M its inaugural year and projected $20M within 5 years
Created innovation process to vet ideas and used existing equipment and supply chain to increase profit margins
Cultivated business relationships and oversaw production management while on domestic and international business travel
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Sr. Industrial Designer/Innovation Product Manager (promotion and relocation)
Atlanta, GA
Jan 2011 - May 2014 (3 years 4 months)
Led design and innovation for the $800M+ garden segment and developed strategies for innovative growth in new and existing garden décor product lines with customers like Walmart, The Home Depot, Lowes, and more
Value engineered/reduced production cost for Walmart bird feeder program by 33%, improving EBIT by more than 100%
Reversed underperformance by streamlining internal communications and eliminating low-profit developments through a stage and gate process, reducing lead time and costs by approximately 30%
Managed annual Garden Look Book execution to forecast trends and establish category leadership, leading to a 65% reduction in sampling/freight cost and improved product development
Grew branded line on QVC by more than 30% in flat projected growth and increased margin by three points through trend-focused designs that balanced manufacturing costs with perceived value
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Sr. Packaging/Industrial Designer, Toys
Senario LLC
Woodstock, IL
Jan 2007 - Jan 2011 (4 years)
Designed and executed multimillion-dollar product lines for Zibits brand and sold in 20+ countries
Created and developed $7M toy brand named 2010 Newsweek Toy of the Year, Huru Humi