Marco Serrano, Industrial Design Manager in Chicago, IL

About

I love to create something from nothing -

Education

BFA Industrial Design

University of Illinois at Chicago

2000 - 2006

Senior Year : IPD Course / Corporate Sponsored Project: - This was a 1 year curriculum that integrated the best practices for innovative product development. - They combined ID, ME, and MBA students to work in cross-functional teams. - The assignment was to create and develop a new business opportunity within Copco's vision of a specific category. - Copco served as the team's "client" and provided along with the IPD faculty, challenging assignments that resulted in research, concept creation and development of innovative products. - We conducted "VOC" and observational research to identify new opportunities for new products - We generated countless ideas, and followed up by screening and selecting the best concepts - We conducted Focus Group Research and various individual surveys - After selecting the final product, we presented the product to Copco with outlined features and possibilities - We developed foam models and 3D software models - Finished and Presented a working prototype

Experience

SolidWorks Engineer

Graphic Systems Corp

2008 - Present (16 years)

Conducted SolidWorks training to Mechanical Engineers and Industrial Designers from varied industries and companies, and helped them learn how to use SolidWorks to design products easier and faster, resulting in faster times to market, and efficient use of resources. Delivered product presentations to prospects both at the end user level and senior management level. Provided comprehensive Technical Support for SolidWorks products, including demos, product positioning, and competitive overviews. http://www.gxsc.com/ Marc o F. Se rrano 1
Industrial Designer Manager

Tricorbraun Design

2006 - 2008 (2 years)

Design custom 'rigid' packaging solutions for an ever-growing list of companies and brands. I have functioned as a team leader and project lead, as well as mentor to new additions to the creative team. Process includes customer meetings, design research, sketch ideation, CAD modeling, Photo-rendering, Objet and FDM prototyping, Design Validation, and customer presentations, as well as handling multiple high priority projects under tight deadlines. I've implemented numerous successful face-to-face meetings, web and telephone conferences and Customer Presentations, resulting in new sales and continuing business. I've focused on increasing my knowledge in glass bottle and container manufacturing, and in turn have successfully supported all level of designers and engineers on the team in this area of expertise. I also assist and support all levels of our Design and Engineering Teams with SolidWorks 3D CAD software. http://www.tricorbraundesign.com/

Awards

President's Award Scholarship

Dean's List

Affiliations

IDSA

Industries

Skills

On Coroflot

@bonitote, member since 2003

Following 40
Followers 16

Marco Serrano

Director and Associate/Full Professor, Myron E. Ullman Jr. School of Design, College of DAAP

Director, Industrial Design