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Brand specialist
London, United Kingdom
Mar 2020 - Present (4 years 9 months)
Branding consultant and watch illustrator. Clients include TAG Heuer, Ollech & Wajs, Fears, Beda’a, Watches of Knightsbridge, Wristcheck.
My work has been featured by Hodinkee, Wristcheck, Oracle Time, Revolution Watch, and Time & Tide.
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Senior Designer
London, United Kingdom
Sep 2011 - Feb 2020 (8 years 5 months)
Numerous branding and brand development projects. These included logo design, identity development, custom font design, design of corporate publications as well as brand guidelines development and management. In this role I have overseen artworkers and junior designers. Branding projects ranged in size from charities to multinational companies. As an extracurricular activity I have also provided ongoing training on typography as part of the McCann Worldgroup learning programme, including a talk at the IPA.
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Freelance Designer, Illustrator and Type Designer
Bjoern Altmann
Aug 2009 - Sep 2011 (2 years 1 month)
JogDesign, Turquoise, FreshBritain, Erasmus Partners, Saentys, Mother and National Theatre. Jobs included logo design, typographic logo finalisation, design of a custom font for the energy drink Relentless, wall illustrations, graphics for a YUBZ telephone receiver and work for an NT poster for the play “One man, two guvnors”.
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Designer
Jan 2011 - Apr 2011 (3 months)
Reporting to the design director I designed and illustrated for TNT’s annual report and strategy book. Additional tasks were to oversee artworkers, liaise with project managers and to find solutions for production and design challenges. For the online applications I worked together with web designers and web developers. I also designed a hand drawn font that has been used for this project in print and online.
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Designer
Fortune St.
Nov 2007 - Jul 2009 (1 year 8 months)
Branding and brand development projects. Tasks included logo design, custom font design, design of corporate publications, illustration for interiors, and illustration for a magazine. Created a few smaller identities (one for Lapwing Suffolk, a school for students with learning disabilities). Worked in a team on brand development for ESOMAR (world trade organisation for market research) including the member’s magazine Research World. Designed interior graphics for Kalinka Malinka (Russian shopping mall), and ESOMAR (offices in Amsterdam). Custom font design for the Renaissance Group and for Lapwing Suffolk.
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INTERNSHIP
LOWE Hamburg
Sep 2004 - Apr 2005 (7 months)
Worked on several projects including the brands Mercedes-Benz, Sharp, and Claas combine harvester. Large number of scamps for the Mercedes pitch work. Layout for Mercedes Sprinter ads and the European dealer brochure for the Sprinter. Ad ideas and design for collateral.