Betty Patricia Gay

I work directly with businesses to realize their unique design and marketing vision.

Redesigned marketing pieces including corporate brochure, line card, and website.

Oversaw a variety of graphic design projects from start to finish. Worked directly with clients and/or marketing coordinators on developing ad campaigns, corporate identities, package design, website design, publication design. Consistently and quickly carried brand identity through a variety of media including brochures, ads, websites, billboards, packaging, posters, and other print media. Created print-ready designs and pre-flighted using Adobe Creative Suite including InDesign, Illustrator, and Photoshop. Prepared front-end designs for websites using Photoshop and prepared basic HTML and CSS files.

Prepare comps of packaging for use in sales meetings including mock ups of packaging on the shelf an in a palette in Photoshop. Package design for end cap displays, shelf bins, hang tags, and more. Short run print production using large format printer. Point of purchase display design including shelf talkers, header cards, and planogram mock ups.