A sample metrics and user feedback report. The content isn't real, but the type of information presented is very much like the reports I've been producing each month for 5 years. The reports are sent all over the company to help spread knowledge of customer top issues, and they are also used by writers to improve content for users.
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This is an example of my technical writing work related to metrics and feedback. As the manager of our metrics and feedback resources, I was responsible for coaching and training the teams of writers and editors on how to use the digital analytics resources such as Google Analytics.
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This is a sample of the template that I developed for technical writers to fill out every month. It instructs them how to collect the data for the content that they write from the UMF report that I wrote and from analytics dashboards that I set up, and prompts them to take action to make changes to improve the content based on the data.
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This is a sample of the type of research I do when changes are needed to the app or site that we produced. This sample outlines what competitors and/or similar sites do to collect user feedback and suggests how to change our user feedback mechanism to get better data and better serve the customers' expectations.
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User Metrics and Feedback

These are samples of work I completed to advance our department's ability to respond to user needs. Because of confidentiality concerns, I've only included information that is no longer competitively relevant to BlackBerry, or, I have replaced real data with invented data to protect privacy and confidentiality.

Beth MacIntosh
Usability Design, Information Architecture, Persuasive Content Kitchener, Canada