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Industrial Designer
Berta Arzate
Pasadena, CA
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About
Industrial designer, maker, and concept developer.
My approach to design comes from my love of making objects that others can interact with. I grew up deeply involved in action sports, and the DIY culture that surrounded skateboarding and BMX. I find opportunities hidden beneath deep seeded user issues as the inspiration for how to approach projects.
I have worked as a visual stylist/display artist which was the foundation for my concept development and rapid iteration process. This also strengthened my communication skills, not just between stylist and customer, but also on a team level.
I am an avid disc golfer- Motorcyclist, and amateur chef, who is always on the lookout for a new adventure. I am a proficient model maker using a wide range of materials, including soft goods.
Programs: InDesign, Illustrator, Photoshop, SolidWorks, Keyshot, MS Office, Keynote, Google APPs,Fusion 360
Practices: Model Making, Metal Work, Carpentry, Ceramics (handbuilding and wheel throwing), Soft-Good Prototyping, Screen Printing (including color separations), Sketching. Concept Development, -
Education
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Industrial and Product DesignCalifornia College of the Arts2012 - 2015
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Bakersfield College2008 - 2009
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Experience
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Instructional Shop Technician IICSULBLong Beach, CADec 2019 - Present (5 years)
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Laser Lab TechnicianPasadena, CAJan 2017 - Dec 2019 (2 years 11 months)Orientating students with machines and best practices
Solving issues with files
Laser cutter maintenance
Graphic design for the shop (informational signage for students)
Social media management
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Model BuilderPenwal IndustriesRancho Cucamonga, CANov 2016 - Feb 2017 (3 months)Airbrushing models
Producing high fidelity components for models (milling, using the lathe, hand cutting,etc.)
Making jigs to expedite model making processes
Translating blueprints for measurements -
Industrial Design studentCalifornia College of the ArtsSan Francisco, CASep 2012 - May 2016 (3 years 8 months)Industrial Design Student
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Design InternPottery BarnSan Francisco, CAJun 2015 - Aug 2015 (2 months)Mood board creation
Concept development
Concept presentations to design team
Tech packs for manufacturing
Sketching
Tools Used: Photoshop, AI, Large format printers, Outlook, Google Apps -
Industrial Designer+oneSan Francisco, CAMar 2015 - Apr 2015 (1 month)3D from development and material renderings
Materials research
Model making
Tools Used: Lathe, Keyshot, SolidWorks -
Production AssistantKate Koppel DesignSan Francisco, CAAug 2014 - Nov 2014 (3 months)Cutting down wood panels for laser cutting
Finishing record dividers ( sanding, filling, )
Packaging products for shipping
Tools Used: Table saw, Sander -
Visual StylistBloomingdale'sSan Francisco, CASep 2009 - Aug 2012 (2 years 11 months)Designing interior environments to make vendors pop
Concept development
Installing exciting and engaging window displays to push store campaigns
Graphic design
Driving trend statements through well executed mannequin styling
Managing team installations and concept building meetings
Assessing weekly signage reports
Collaborating with my team to enhance company directives
Tools Used: Heat gun, Paint, Various types of rigging, Drills
Awards: Save Our Sales, Be the Best, Golden B -
Plumbing AssociateThe Home DepotBakersfield, CAJul 2008 - Jun 2009 (11 months)Stocking merchandise
Assisting customers
Setting displays for seasonal merchandise
Walking on hand reports
Training new associates
Mixing paint
Awards: Golden Apron, Silver Apron -
Visual StylistBloomindalesChevy Chase, MDAug 2007 - May 2008 (9 months)Creating looks for men's, women's formal dresses, women's coats, swim, cosmetics And fragrances.
Designing interior environments to make vendors pop
Concept development
Installing exciting and engaging window displays to push store campaigns
Creating graphics
Driving trend statements through well executed mannequin styling
Managing team installations and concept building meetings
Assessing weekly signage reports
Collaborating with my team to enhance company direcctives
Awards: You Rock,I was part of the opening team for this particular Bloomingdale's. some of the looks that I created were featured in one of the seasonal DVD's that contained the best of for Bloomingdale's -
Display ArtistUrban OutfittersJan 2007 - May 2007 (4 months)Building walls
Adapting seasonal changes for my store
Painting
Wallpapering
Silk screening windows with graphics
Building shadow boxes and various other items to hold merchandise
Wiring lights
Building scaled versions of rooms
Purchasing and maintaining a purchase log for materials needed and purchased
Ordering lumber
Traveling to other stores to assist and train new display artists
Maintaining tools -
Freelance Display ArtistUrban OutfittersFeb 2005 - Nov 2006 (1 year 9 months)Traveling to stores to aid in the building of displays
Training new display artists
Painting
Wallpapering
Building props
Building rooms to a smaller scale
Silk screening
Maintaining tools
Purchasing lumber and other building materials
Filling out order reports
Photo recaps -
Housewares Manager/ Operations ManagerUrban OutfittersJun 2004 - Jan 2005 (7 months)Training new associates
Merchandising my department
Cycle counts
Unpacking freight
Payroll
Inputting hours
Scheduling my employees
Maintaining a safe and productive workplace
Floor moves
Opening new stores
Filling out incident reports
Catching and dealing with shoplifters
Balancing the safe
Making deposits to the bank
Filling out banking audits -
Receiver Promoted to Housewares ManagerUrban OutfittersMar 2003 - Jun 2004 (1 year 3 months)Receiving new goods
Processing and censoring new goods
Weekly cycle counts
Transferring goods to other stores
Filling out transfer slips and inputting into a central log
Weekly calls to out corporate office to go over cycle counts numbers and discrepancies
Training new employees on loss prevention and operational procedures
Catching and processing shoplifters
Balancing the safe
Filling out banking logs
Payroll
Schedules
Photo recaps
Assisting customers with purchases
Walking the floor to assist in productivity
Opening new stores
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Awards
Be The Best
You Rock -
Industries
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Skills
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Elsewhere on the Web
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On Coroflot@bertaarzate, member since 2013
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Following 12
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Followers 2
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