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Creative at Scannven
Beatriz Menendez
Caracas, Venezuela
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About
I want to develop all my skills in successful projects, and demonstrate the infinite creativity and distinct that every designer has.
Shape their ideas and projects is my main idea. Achieve a different image, striking and unique is my mission.
My vision is to put that image in every mind.
The diversity of views that it affords it will be part in achieving the final product. -
Education
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Master Direccion de Marca e Identidad CorporativaMadrid School of Marketing2010 - 2011
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Master Master of management and administration of communication, marketing and advertising.IED Instituto Europeo Di Design2007 - 2008
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Licenciada en Administración de Empresas de Diseño Graphic DesignUniversidad Nueva Esparta1997 - 2002Cumlaude: Mention Award for mayor of the Municipality of Hatillo - Venezuela
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Experience
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Diseñadora Gráfica / Creativa - BrandingBasabe ConsultoresMay 2014 - Present (10 years 7 months)Asesoría general Branding: WEB. (usabilidad, contenidos, elementos gráficos, desarrollo)
Desarrollo de imagen semanal email blast, para empresa de Moda infantil Norteamericana (ChildrenChic)
Desarrollo de slide de home principal, para empresa de Moda infantil Norteamericana (ChildrenChic)
Desarrollo de Pop-Up promocionales, para empresa de Moda infantil Norteamericana (ChildrenChic)
Desarollo de identidad iconográfica: Onsite. -
CreativeScannvenJul 2013 - Jun 2014 (11 months)Desarrollo de conceptos, estrategias y campañas publicitarias para consumo masivo
Desarrollo de Licitaciones para importantes cuentas (consumo masivo)
Desarrollo (visuales/concepto) de Eventos propios de Marca (700pax).
Desarrollo de marca e implementación en locales y piezas en general.
Desarrollo de marca en PDV. -
Creative DirectorHumogroupMay 2012 - Jul 2013 (1 year 2 months)Desarrollo de conceptos, estrategias y campañas publicitarias para consumo masivo (Something Special, Cervecería Regional)
Desarrollo de Licitaciones para importantes cuentas (consumo masivo licores nacionales)
Desarrollo (visuales/concepto) de Eventos propios de Marca (700pax).
Supervisión de diseñador Senior y Junior.
Desarrollo de marca e implementación en locales y piezas en general. -
Web MasterMolina ViajesDec 2011 - May 2012 (5 months)
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Graphic Design / Publicity / MKTurismúsicaJan 2010 - Oct 2010 (9 months)Creation, design and maintenance of corporate website.
Catalog design 2010
Monthly newsletter design / promotions
Preparation and monitoring of actions for the brand: TURISMUSICA -
CreativaTAFE PublicidadJun 2007 - Mar 2009 (1 year 9 months)Development of packages: Bio3 - Solution Line
Corporate Image Design.
Design supporting material for: Bio3 - Solution Line
Stand Design: AENA / Fair Preventia BCN 2007. Prize: 2007 Publifestival
Web Applications.
Concept development and design: Contests / Advertising Campaigns. -
Art Director / Graphic DesignerServiquim2004 - 2007 (3 years)Development of packaging and image of all consumer products: 3X, Calinda, Preferido.
Approval of final artwork and runs on the ground.
Supplier management based both on paper and polyethylene base.
Design supporting material for all brands and lines.
Market research: consumer tastes, habits, tastes, smells, brand / product.
Management of type consumer panels.
Support the Marketing Department.
Creation and design of corporate Web site. -
Marketing coordinatorMolina Viajes2003 - 2004 (1 year)Management of the company's image, both digital and print.
Image Design Event: L'oreal, BBVA Banco Provincial, Biggot Foundation,
Corporate Image Design.
Web Updates.
Multimedia CD / Molina Travel Agency: Creation and development of a Multimedia CD presentation of corporate services.
Procurement management. -
Graphic Designer3WV2002 - 2003 (1 year)Web Application design
Corporate Identity Design
Web design
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Skills
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Elsewhere on the Web
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On Coroflot@beatrizm, member since 2005
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