Robert Diakow

As an advertising, design, brand development and marketing consultant, I have had the opportunity to work directly with marketing, brand and product managers from some of the largest corporations in the world as well as small business innovators and pioneering entrepreneurs. Working with these professionals, I was involved in the ideation, art/creative direction, development of ground-breaking marketing plans, advertising campaigns, brand/product launches and company start-ups from the inception of the projects to final production. During this time, I have had to manage complex projects were it was necessary to coordinate freelance contractors as well as multiple vendors in orders to complete projects.

I was charged with developing and executing creative strategies and innovative “big ideas” for clients. In addition, I supervise, motivate and interact with a staff of creatives as well as other support staff and freelancers. Part of my other duties include; interaction with ownership to ensure profitability of assignments, implementing an internal new business strategy and general direction and internal business strategy of firm.

While in the position of Senior Art Director, I was able to work with various fortune 500 package goods companies. The scope of the projects varied from co-op marketing programs that included creating television spots to promotional events and marketing. As a senior member of the creative staff it was necessary to delegate work to other members of the staff, as well as working with outside suppliers to complete assignments.