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Sr. Graphic Designer / Packaging Design Specialist
Give & Go Prepared Foods
Toronto, ON
Mar 2017 - Present (7 years 5 months)
Give & Go Prepared Foods Core Responsibilities include: - Concept development as per brief - Art direction for the packaging concepts - Directing rough and final (digital) shoots for packaging with the photographers - Supervising and finalizing designs/artwork to ensure consistent standards and address any production concerns - Illustrates concept by designing a rough layout of art and copy regarding the arrangement, size, type size and style, and related aesthetic concepts and distributes for approval - Edit and manipulate photos are required to meet the vision and design expectations of customers - Manage and maintain graphic files, including different brand logos, photos of the products, as well as customer logos and photos - Ensuring the quality of production of the jobs done at the suppliers' end - Contributes to the execution of the company's long-term plan (LTP) within the Marketing and Product Development department - Working with the marketing team to gather relevant information and materials and introduction of new product packaging, communicates with the Product Development Assistants to establish ingredient quantities and nutritional values.
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