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National Creative Director
IB&W Communications
* Headed Mumbai, Bangalore, Delhi and Hyderabad branches with respective teams of marketing. Have experience of supporting while managing, sustaining and growing successful business * Brands Contributed successfully: Skoda Auto (Volkswagen Group), Toshiba, Akai, TCL (Consumer Electronics), RC Cola (US), Rich (Non-Dairy Cream - US), Orchid Ecotel Chain of Hotels, Leela Kempinski (Hospitality) Ion Exchange (Zero B - Water purifying Systems), BSNL -
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Consulting Creative Director
Telecom
AP Tourism Fortune Infotainment (On-line lottery -Lotto) Chakola (Fairness oil) Victorinox (Swiss Army Knives) FreshOnes (Personal Care - Wet Tissues). Amar Ghatpande - Profile | Consulting Creative Director
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Wave Front Technologies & TCS
* Turn marketing briefs in to creative models and for application of innovation strategy. * Develop on-line web solutions successful and deliver effectively to the US & Indian clients including UN (face to face org a gender equality portal), Paranjpe Schemes, Dena Bank, and Lonawala Chikki to name a few.
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Consultant - Creative & Design Director. Media Planer & Strategist
Ad Agencies - Various global brands
* Creative and communication Strategist, Brand development, Critique, worked with national clients, pitching for new business. * Built, Lead and managed creative team, Brainstorming and strategic ideation with Clients and marketing teams * Domains: Tourism, Entertainment, Retail, and Real-Estate Majors, Hospitality, IT, Health Care, Education and Govt. business, etc. as national and regional level agencies. Also contributed to social media advertising and planning. * Have created very successful campaigns to launch Ramoji Film City, "Saam Marathi", a Marathi TV Channel of Sakal media group. Created successful launch campaigns for Magarpatta City, Nanded City: a 300 and 700-acre self-sustaining mega township project in Pune, India. * Contributed to the International Mayors Summit at Australia for Satish Magar as chief gust for presentation creating collaborative sustainable cities with the help of farmers.
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Creative Director
LINTAS LOWE
* Responsible for Mumbai, Bangalore and Pune branches as a Creative Director. * Created and supervised for communication collaterals for many well-known international and national brands. * Pitched for AT&T, TetraPak, Siemens, Sansui, Cardiola, against all top 10 agencies resulting in winning the accounts and creating success stories in these categories. * Brands worked with: Birla AT&T (Cellular) now 'idea', TetraPak (Packaging), Siemens (Washing Machines), Cardiola (Cooking Oil), Kenstar (Home Appliances), Nirlep (Cookware), Sansui (TV/Audio/Video), Bajaj Auto (Kawasaki-Two Wheelers), Weekender (Casual Wear), Hotel Blue Diamond (5 Star), Finolex (Cables), Kirloskar Group (Engineering), K Raheja (Builders), TVS (Tires), Pricol (Meters and gauges), Videocon (Consumer Electronics) Matshushita, National, Toshiba (Consumer Electronics), Nirmitee (Antiques & interiors), Nichorome (Packaging Solutions).
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Principle Consultant
Pune, India
Feb 2016 - Mar 2021 (5 years 1 month)
As a Creative Head was responsible for managing Studio with across India associates under me at various levels and was responsible for large bids presentations, site visits, collaterals, sales literatures and collaborating with marcom as and when needed.
Was delivering Global CME requirements and was part of many WINs.
* Managing a team that delivers well designed sales support collaterals - that help to win the business * Adding and applying my knowledge and expertise from advertising, designing, communication and creative field as to support the pitch and win themes of Proposals * Support to global Presales teams to win more * Contribution to Marketing & Communications department with insights and ideas for internal & external campaigns and branding. * Leading team of 16 associates 4 each at Pune, Bangalore, Hyderabad, 2 each at Chennai & Noida. * Contributing with major wins: AT&T (US), T-Mobile (US), DMV (US), Citi Bank (US) Disney, Warner Brothers (US), Sony (US), Thomson Reuters (UK), Telstra (Australia), MTN (SA), JTC and SingTel (Singapore), Mazgaon Dock (India) to name a few as major wins in last year. Amar Ghatpande - Profile |