Charlie MacCall

- * Assisted in managing and growing multiple Facebook pages, including the page Present "Capitalism" by posting images and articles, seeing a 525% increase in page likes. * Discovered trending content and created original material, resulting in posts being shared on average between 100 to 2,000 times. * Maintained and oversaw page website, making CSS and HTML edits as well as creating and editing news articles on economics, politics, science and technology. * Analyzed traffic patterns with Google Analytics and Facebook Insights to interpret how to attract more visitors based on content reach and demographics.

* Managed Facebook and Twitter pages for rising independent folk artist Tatiana Moroz using Hootsuite timed posting, and other social media tools as well as engaging in real time with fans. * Created YouTube videos to promote upcoming events and song releases, managing annotations to promote outside links and monetizing videos with ads as necessary. * Used a Client Relation Management system and Microsoft Excel to manage newsletter subscribers and sales leads for a project in Santiago, Chile, allowing for easy distribution of promotional materials and analysis for gaps in marketing.