-
User Experience Designer
Chicago, IL
Oct 2021 - Present (2 years 10 months)
-Worked alongside stakeholders, developers, and other UX colleagues to bring user-centered concepts to life while supporting business objectives.
-Developed, refined, and implemented high quality customer experiences using strong information architecture, visual design, and customer experience skills.
-Created prototypes that visualize the vision and project requirements for functionality to be developed by participating in reviews and testing working with digital products (web & mobile).
-Responsible for articulating design rationale and comfortably presenting work to colleagues, clients, and stakeholders.
-Translated findings from user research and testing to tangible design solutions, using Figma and Miro.
-Responsible for working with Design Systems; leverage guidelines and toolkits to create designs and deliver solutions.
-
Marketing Communications Manager - SiriusXM Connected Vehicle
Irving, TX
Mar 2017 - Sep 2021 (4 years 6 months)
-Introduced Design Thinking principles to the Marketing team to improve the email user experience and reduced email reading time by over 60%.
-Worked alongside the team to create a department process to best use efficiencies, increase speed to market and increase development of communications to serve users better.
-Used Adobe Creative Cloud (Photoshop, Illustrator, and InDesign) to build multi-fidelity artifacts, personas & user flows.
-Used XD to build prototypes, wire frames and multi-fidelity prototypes for user testing and demonstrations.
-
User Experience Designer
Fahrenheit 32
Houston, TX
Jun 2018 - Jan 2020 (1 year 7 months)
We've worked together on and off on a variety of projects to create better experiences for users and technicians.
-
Freelance Senior Digital Designer
Dallas, TX
Nov 2016 - Feb 2017 (3 months)
I worked with the team to create email communications for the Horchow brand.
-
Freelance Senior Art Director
Publicis Hawkeye
Nov 2015 - Oct 2016 (11 months)
Working on print, web and email projects as need on Wells Fargo, T-Mobile, Terminix and Allstate.
-
Freelance Senior Art Director
Javelin
Irving, TX
Aug 2015 - Oct 2015 (2 months)
Working on primarily print projects as needed for Citi and ATT.
-
Freelance Senior Art Director
Academic Partnerships
Mar 2015 - Jul 2015 (4 months)
Designing digital and print pieces to support partner schools.
-
Freelance Senior Art Director
Red Racer Advertising
Dallas, TX
Aug 2014 - Dec 2014 (4 months)
Design and art direction of websites and print pieces for various clients.
-
Freelance Senior Art Director
Pearson Publishing
Irving, TX
Apr 2014 - Oct 2014 (6 months)
Brand development as well as updating content and design of existing print materials.
-
Freelance Senior Art Director
O&H Brand Design
Jun 2014 - Jul 2014 (1 month)
O&H Brand Design
-
Freelance Senior Art Director
Mar 2014 - Jun 2014 (3 months)
Designing and creating a resource guide for international lawyers.
-
Freealance Senior Art Director
Denton, TX
Mar 2014 - May 2014 (2 months)
Design of web and print promotions including email blasts and circulars.
-
Freelance Senior Art Director
Feb 2014 - Feb 2014
development on projects as needed to cover vacations
-
Freelance Senior Art Director
Frisco, TX
Oct 2013 - Nov 2013 (1 month)
Concepted, designed and did production for holiday card for the company at large. We used Stardream Quartz Stock and embossed my original icon design. (Copy by Christina McFarland)
-
Freelance Web Designer
Plano, TX
Aug 2013 - Oct 2013 (2 months)
Comped up design changes to be made to website for desktop, tablet and mobile platforms before peak season. Participated in testing, reporting and retesting defects.
-
Freelance Art Director
Irving, TX
Oct 2013 - Oct 2013
Designed meeting collateral and PowerPoint slide templates to go with an already designed theme as well as retouching photos and creating signage.
-
Freelance Senior Designer
Dallas, TX
Apr 2013 - May 2013 (1 month)
Made revisions to existing print collateral for specific events.
-
Freelance Senior Art Director
Dallas, TX
Dec 2012 - Apr 2013 (4 months)
Designed practice orientation materials for new physicians as well as reference booklet for medical practice administrators.
-
Freelance Senior Art Director
Irving, TX
Mar 2012 - Sep 2012 (6 months)
Worked on print as well as web landing pages, and emails for Meaningful Beauty, Sheer Cover, Wen and Proactiv.
-
Freelance Art Director
Irving, TX
Nov 2011 - Mar 2012 (4 months)
I worked on package design as well as updating previous packaging with new content and QR codes.
-
Freelance Art Director
Fayetteville, AR
Feb 2011 - Feb 2011
Worked on print collateral for multiple branches and programs.
-
Freelance Art Director
Albuquerque, NM
Aug 2010 - Nov 2010 (3 months)
Added pages and products to a previously designed website in DreamWeaver.
-
Freelance Art Director
heatherly
Dallas, TX
Aug 2010 - Aug 2010
Applied core design elements from established styles to a wide array of new stationery collection elements including; invitations, thank you notes, stickers, gift tags, announcements, party favor tags and photo cards. I also prepared these files for printing.
-
Freelance Art Director
Dallas, TX
Feb 2010 - Jul 2010 (5 months)
Concepted and designed the look and message for sweepstakes promotion for a line of pet safe household cleaning supplies called PawSafe. This included a print campaign, animated GIFs, web banners, graphics for Facebook, and PR graphics. Also created look and pieces for trade show introduction of PawSafe products.
I helped with product labels and packaging as needed.
-
Freelance Art Director
Albuquerque, NM
May 2009 - Jan 2010 (8 months)
Designed logo, ID package, initial marketing efforts and website for new tea company based in New Mexico.
-
Freelance Art Director
Plano, TX
Jul 2009 - Aug 2009 (1 month)
Designed the look for user interface of fit guides for things like denim fit guide, bra fit guide, etc.
-
Freelance Art Director
Rimrock View Studio
Arlington, TX
Feb 2009 - Apr 2009 (2 months)
Created brand identity for creative ceramics studio.
-
Freelance Art Director
Coppell, TX
Sep 2008 - Feb 2009 (5 months)
I concepted, designed and did production for conference materials, print collateral and web banners.
-
Freelance Art Director
Irving, TX
2005 - 2008 (3 years)
-
Lead Art Director
Rapp Collins Worldwode
Sep 1999 - May 2001 (1 year 8 months)
Managing, concepting and art directing various direct marketing and advertising materials. Mentoring associate art directors, coordinating photoshoots, and managing production artists.
Clients included: Rapp Collins, Network Associates, Dell Computer, Southwestern Bell
-
Art Director
Flowers and Fedele
Mar 1999 - Sep 1999 (6 months)
Concepting, designing and taking to production point of sale items, direct mail and magazine ads for various clients - Dickies Workwear, The Associates, Flowtronics, American Designer Pottery, American, Museum of Miniature Arts
-
Art Director
The Marketing Continuum
May 1998 - Jan 1999 (8 months)
Concepting, designing and taking to production point of sale items (bilingual case cards, table tents, banners and tchotchkes) and magazine ads for various beer brands. Negotiating with stock photo houses and illustrators for original art.
Clients included: Tecate, Bohemia, Dos Equis, Carlsberg
-
Associate Art Director
Fogarty Klain and Partners
Houston, TX
Jul 1997 - May 1998 (10 months)
Concepting, designing and taking to production weekly newspaper circulars, magazine ads, & internal projects. Coordinating and art directing digital photo sessions of various products.
Clients included: Garden Ridge, Fogarty Klein & Partners
-
Freelance Art Director
Self Employed
Austin, TX
Jan 1995 - Dec 1997 (2 years 11 months)
Designing corporate identification, newspaper ads, logos, and building package mock-ups for trade shows.
Clients included: Upgraders, Chrysalis Enterprises, Dr. John Murphy, Engine Advertising