Alexandra Stryder Sokol

I worked as Director of Brand Communications for ViSalus, responsible for concepting, copywriting and managing a communications team. I developed branded language working with the VP of Marketing, created product nomenclature and taglines, wrote marketing copy, website copy, articles for the monthly newsletters, product catalog descriptions and copy, as well as copy for multiple product packages. I also provided copy for product brochures and one-sheets.

• Copywriting & Editing
• Back End Development
• Web Design