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Web Consultant, Digital Marketing Manager / Freelancer
Web and Graphic Designer
* Helping and collaborating as creative guide and consultant for select clients in need of brand design and marketing services to affirm their presence and relevance online. * Assisting companies in brand development providing expertise and guidance to clients on any web design-related tasks. * Developing artworks and creating cohesive looks between elements such as logos, business cards, letterheads and advertising materials. * Designing user interface templates, artworks and layout, using Photoshop, Illustrator, HTML and CSS, improving usability and user experience. * Crafting marketing strategy and intuitive interfaces to improve the brand identity, and help organizations to communicate with their customers more effectively. * Identified and implemented SEO and SEM tactics to deliver quality measurable results.
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GLAM 012 srl.
- Start-up kids decor and furniture ecommerce * Created and managed Brand presence and ecommerce full project lifecycle: strategy, design, development, testing, and implementation. * Designed and produced multiple forms of marketing materials, digital and printed, including ads cards, banners, posters, promotional flyers and more * Identified appropriate marketing channels and strategies - Facebook ADs, Google ADWord, Email Marketing, social media presence - to create traffic, brand awareness, generate conversion rates and drive customer acquisition. Conversion rate +35%. * Evaluated consumer preferences and behaviors, combined with keyword research, competitor analysis, product listings and historical data, to plan and enhance paid campaigns using Google Analytics and other data analysis and trends tools.
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Project Manager, Graphic and Marketing Designer
@ MercatinoDeiPiccoli.com - Unconventional Design
Children. Blog. * Developed Brand and Social media presence. Produced graphic design, email marketing, web design, SEO and SEM. From 0 to more than 85000 pageviews/months. Facebook +7000. Twitter +2500. Instagram +900 in 9 months. * Created customized original content and marketing campaign, using video, contest, articles, online courses and events promoting Brand products and reputation - Kodak, Disney, Mc Donald, Barilla, and more. Project Manager, Marketing Manager, Graphic & Web Designer @