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Content Marketing Manager
Oct 2022 - Present (2 years 1 month)
Write organic digital content that showcases the capabilities of Owler's sales intelligence tool across social media, email and website. Manage Owler social media channels, growing following and engagement of top-of-the-funnel audiences. Optimize company blogs to improve searchability and leverage existing search queries to identify keywords and topics of focus.
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Writer & Editor
Atlanta, GA
Oct 2021 - Jul 2022 (9 months)
Assisted BGCA in its mission by conveying the importance of club programming to prospective and existing donors while communicating the impact financial support has on youth across the nation. Partnered on projects with donations totaling more than $1M. Projects varied from proposals to impact reports, donor acknowledgement letters, digital presentations among other ad hoc requests and department-specific content.
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Digital Content Manager
McDonough, GA
Aug 2016 - Oct 2021 (5 years 2 months)
Promoted tourism partners through production and distribution of written blogs and video interviews in keeping with brand standards. Managed daily tasks according to established deadlines, Curated and created content that successfully grew organic following by more than 200%. Directed paid social media campaigns via Facebook and Instagram. Engaged with and grew Twitter and YouTube audiences. Scheduled and executed product photo shoots for small businesses. Authored and distributed quarterly e-newsletter. Developed and managed guest blogger and micro-influencer program. Managed third-party vendor relationships.
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Copywriter
Atlanta, GA
Dec 2014 - Jul 2016 (1 year 7 months)
Conducted online research to write B2B and B2C search optimized articles for agency clients across e-commerce, healthcare, transportation, logistics, lifestyle, and tourism industries. Managed and curated agency and client social media accounts. Provided clients with guidance on social media best practices. Edited agency-produced deliverables.
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Contributor
Malverne, NY
Aug 2012 - Oct 2015 (3 years 2 months)
Worked remotely to write and submit movie reviews, music reviews and other content to online celebrity news publication headquartered in New York.
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Customer Service Representative
Atlanta, GA
Apr 2014 - May 2015 (1 year 1 month)
Aided customers in purchasing tickets online or over the phone, Answered inquiries about venues, Operated ticketing software, Prepared postage, Participated in client sponsored events
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Assistant Manager
Fayetteville, GA
May 2012 - Nov 2014 (2 years 6 months)
Supervised employees in preparing and serving concession items as well as selling tickets, Reconciled payroll ,Completed monetary transactions, Accommodated guests of theater, Cleaned and maintained theater, Performed opening and closing duties, Completed administrative tasks, Created schedule of show times, Trained staff according to theater guidelines
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Copywriter Associate
Atlanta, GA
May 2013 - Nov 2013 (6 months)
Used storytelling to position products and services to consumers via blogs, email and website copy. Collaborated with teammates to create a content marketing editorial calendar. Led and collaborated on meetings involving stakeholders. Edited outsourced content and provided feedback.
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Crew Member
Fayetteville, GA
Feb 2012 - May 2012 (3 months)
Cinemark Movies 10 Prepared and served concession items to theater guests, Completed monetary transactions using POS system, Sold tickets, Cleaned auditoriums, Maintained cleanliness of various theater departments
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Marketing and Social Media Intern
Jonesboro, GA
Aug 2010 - Apr 2011 (8 months)
Recorded videos to post to YouTube, Monitored and updated content on social networking sites, Wrote press releases, Represented CVB at community events, Created flyers, advertisements and other promotional pieces, Worked with staff to create events for Road to Tara Museum