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Senior Designer/Production Designer
Mar 2019 - Oct 2024 (5 years 7 months)
•Mentored and supervised Junior Designers in their personal and skill development.
•Designed layouts and built production-ready files for J&J, TruAge, P&G, LALA/Promised Land Dairy, MegaFood Vitamins, NatureMade, Schwans, MegaMex, and TruAge on print ads, circulars, shopper displays, static banner ads, and social media posts and carousels.
•Concepted and collaborated with another Senior Designer and a Photographer for a J&J/Target shoot featuring the new BYOFAK designed bags and a J&J Pride themed shoot.
•Collaborated with our Dev Team to create and review storyboard direction for animated banner campaigns for web on Schwans and OOH stadium screens on P&G.
•Wrote, collaborated, and advised on Shopper-focused headline copy for various P&G promotions at Grocery.
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Production Designer
Arc Worldwide
Chicago, IL
2014 - Mar 2019 (4 years 4 months)
Daily work includes execution and adaptation of pre-designed concepts and visual identities in renderings and keylines across multiple brands on P&G (Tide, Downy, Gain, Olay, Pantene, Herbal Essences, and Head & Shoulders) to a variety of shoppable display formats, in-store elements and special packs, social media mockups, iMedia banner ads, e-blasts,and direct mail while working closely with Art Directors and Producers for each team. Also executing retailer-specific branded displays for customer teams across Target, Walgreens, and CVS and occasional art direction for Target display sell-ins and FSCIs. Providing the Oracle team with quality checking of files for various Out-Of-Home advertising.
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Junior Art Director
Arc Worldwide
Chicago, IL
2011 - 2014 (3 years)
Designed, rendered, and developed in-store displays such as Touch-and-Learns, Endcaps, Semi-Permanent displays, PDQ Trays, and Skinnytowers and talking clients through concept presentations. Concepting and execution of campaign key visuals and special packaging for Olay across club andsingle retailer environments. Brainstorming e-commerceand retail product launch ideas for both Olay and multi-brand campaigns for P&G.
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Freelance Junior Designer
Compass Media Group
Chicago, IL
Aug 2010 - Nov 2010 (3 months)
Executed design concepts across multiple direct mail pieces for various Democratic and Independent Party candidates running for office in their state.
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Freelance Junior Production Designer
America Academy of Dermatology
Schaumburg, IL
Nov 2009 - Mar 2010 (4 months)
Coordinated with the Senior Designer to update and carry over existing branding into various brochures, pamphlets, booklets and applications to be used by the dermatology community. Also designed various in-house flyer ads and additional brochures and pamphlets from conception to completion for a special camp for kids with skin disorders.
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Freelance Junior Production Designer
Arc Worldwide
Chicago, IL
Jul 2008 - Sep 2008 (2 months)
Designed FSCIs for Olay and production design for Oral-B, Crest, and Pantene.
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Freelance Junior Designer/Production Artist
Optima Soulsite USA
Highland Park, IL
Feb 2008 - Apr 2008 (2 months)
Assisted Senior Designers with design adaptations for new packaging art and shrink wrap for Miller Brewing Company and National Beverage. Designed album art for a band which won a Silver Creativity Award for the agency that year.