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Art Director
Motivators Promotional Products
New York, NY
Sep 2006 - Present (18 years 3 months)
Art Director 2010 – PRESENT
• Develop original ideas/strategies for promotions and marketing campaigns.
• Delegate projects/weekly tasks to in-house and outsourced designers.
• Lead and train in-house design team, educate and develop team members’ improved design skills, techniques and efficiency.
• Created corporate branding standards guide, overlook and enforce brand standards.
• Create original designs/artwork for self-promotions.
• Take on full projects through completion not delegated to the team.
Head Graphic Designer 2007 – 2010
• Graphic Designer for website, print, email marketing and promotions.
• Write original copy for design creative.
• Videographer – created original video content. Filming, direction, A/V equipment set-up, editing.
• Photographer – product photography, event photography, photo manipulation.
Proofing Department Production Artist 2006 – 2007
• Set customer artwork in production proofs for printing products at factory.
• Interact with customer for approval of product imprint artwork.
• Created graphics, icons, buttons or banners as needed.
NOTABLE ACCOMPLISHMENTS
• Shot/edited video footage featured on the ‘Oprah’ show.
• Original design featured on Reuters Billboard in Times Square, NYC.
• 2007 PPAI Web Award for Visual Design / Creativity.
• 2013 PPAI Silver Technology Award for Social Media.
• 2016 PPAI Silver Technology Award for eCommerce Websites.
• Industry Social Media Contest Winner for Best Video.
PROGRAMS
Adobe Creative Suite: Photoshop, Illustrator, Premiere Pro, After Effects, InDesign, Flash, Microsoft Office, Apple OS (including Adobe CS / Final Cut Pro)
EDUCATION
State University of New York, University at Buffalo
B.A. Media Studies - Concentration: Graphic Design - 2006