![](https://s3images.coroflot.com/user_files/individual_files/542245_luurxosenfdaj_u8ajtjkg9x6.jpg)
O'Neill Women's "Today Is Perfect" social media contest
![](https://s3images.coroflot.com/user_files/individual_files/542245_zpkhthtuudvzuqzy4960sikgt.jpg)
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![](https://s3images.coroflot.com/user_files/individual_files/542245_39fbs9hy_fmlxa8hsauvbb28w.jpg)
O'Neill X Lulu's "Beach Bound" social media contest
![](https://s3images.coroflot.com/user_files/individual_files/542245_ne8yyi6oj6sjajcsti8wphufa.png)
![](https://s3images.coroflot.com/user_files/individual_files/542245_rcsnzropxi5elfuabzjvh9gaa.png)
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![](https://s3images.coroflot.com/user_files/individual_files/542245_hzvysoxyiff_sbqqgs8ods5cd.png)
O'Neill Women's "Perfect Outfit" social media contest (with influencers Cait Barker, Shannon Barker, and Kayleigh Brunner)
![](https://s3images.coroflot.com/user_files/individual_files/542245_4xnxzmndiaoppkjddes99c5nm.jpg)
![](https://s3images.coroflot.com/user_files/individual_files/original_542245_USlkCK6Vhluvc2HPAWnl_dM0y.jpg)
Today Is Perfect contest testimonials
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View PDF
![](https://s3images.coroflot.com/user_files/individual_files/542245_0_vmqut0klkncfqkl696utbdp.jpg)
![](https://s3images.coroflot.com/user_files/individual_files/542245_i0eb3qhjlv3r3i9gozqsflx5t.jpg)
An online promo campaign in collaboration w/ LifeProof. As the lead, I worked w/ the LifeProof team to launch this week-long offer via both brands' social channels, email blasts, and website.
Webpage URL: http://www.challengedathletes.org/site/c.4nJHJQPqEiKUE/b.8730877/k.F50B/Refer_A_Friend_Week.htm
![](https://s3images.coroflot.com/user_files/individual_files/542245_sdnrq9twkqderowsal9sl7wde.jpg)
This social media photo contest was launched in conjunction with CAF's 2013 San Diego Triathlon Challenge event. As the lead, I directed all aspects of this project. I conceived the idea, strategy and overall parameters for the campaign's development. I also wrote and published all copy, created promotional content, oversaw the creation of the custom Facebook app design using CSS with our contracted web developer. Additionally, I monitored the progress for the duration of the contest, as well as measured and analyzed it's effectiveness after the contest closed. CONTEST APP URL: http://bit.ly/18rAbxI
![](https://s3images.coroflot.com/user_files/individual_files/542245_6o_mgenuxqul9a2w2eo6nskbc.jpg)
![](https://s3images.coroflot.com/user_files/individual_files/542245_anxr8gxlj2kct74hpl4okaolz.jpg)
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