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PRODUCT DESIGNER
Jersey City, NJ
Feb 2016 - Present (8 years 8 months)
Product Designer at an Awesome Home Decor Company!!!
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GRAPHIC DESIGNER
NU WORLD BEAUTY
Carteret, NJ
Jul 2015 - Dec 2015 (5 months)
Expertise with press kit/ catalog page layouts. Knowledge of packaging design, label design, in-store
merchandising material development (such as shelf talkers, POP display, and header-card...), print
collateral development, advertising, and product photo shoot and retouching. Hands-on mock up
of new products. Creating new holiday kits and placed in specs and die-line for factory in China.
Developed a full skincare line, full bath line Planograph and new cosmetic bag line including shelve
displays presented to Walmart and increased the sales of the company.
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GRAPHIC DESIGNER
HORIZON GROUP USA
Warren, NJ
Apr 2015 - Aug 2015 (4 months)
Created original concept artwork for all Planograph - a gift/ home decor line introduced to Walmart.
Special vector artwork for Betsy Johnson, Claire Bella and baby/ wedding gifts. Worked on kid’s
party stationary box packaging. Places art on dielines and spec out pantone colors for factory
overseas. Created technical instructions for jewelry beading/ fashion kits and packaging.
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GRAPHIC DESIGNER
VIVA BEADS
CHICAGO, IL
Feb 2012 - Jun 2015 (3 years 4 months)
Conceptualized, created and executed high end prints & fabric designs for jewelry, home decor, gift items and woman's accessories. Provided illustrations, sketches in freehand and/or vector format for clients such as Disney. Designed repeat patterns for fabrics and made templates for new products. Cooperatively worked with a Team to create a catalog within 3 1/2 weeks that resulted in an increase in the company's profit margin. Also, developed advertisements for the trade show magazines. Launched Viva's Beads handmade clay bead Jewelry line into a extensive gift ware line sold world wide.
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PRODUCT DEVELOPER
POPULAR CREATIONS RANCHO CUACAMONGA
CA
Aug 2004 - Feb 2012 (7 years 6 months)
Within 2 years promoted from Junior graphic designer to Product Developer. Extensive hands-on experience with all of the stages of developing full product lines and category expansion (created initial concepts, line planned, evaluated design specifications, requested sample for every new season, etc.) Travelled abroad to countries such as Europe to attend trade shows for product research and China to source fabrics/products and directly follow up with factories on production samples. Designed and constructed key merchandising showrooms in locations including but not limited to: Atlanta, Dallas, and New York. Displayed strong work ethic along with leadership by supervising all phases of developing a catalog from shooting products and models to layout and publication. Updated company website weekly to introduce new products. Established trusting relationships with designers, vendors, and key accounts by developing several top selling lines that were featured in trade magazines, sold internationally and acquired by major account such as Target, Bed Bath & Beyond, Century 21, etc. Exhibited initiative by restructuring the company's Shanghai Office with new guidelines, product specs, and drop tests for less Returns.
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GRAPHIC DESIGNER
FOREVER COLLECTIBLES
EAST BRUNSWICK, United States
Apr 2003 - Aug 2004 (1 year 4 months)
Developed new plush toys and collectible sculptures in major sports properties including the NFL, NFLPA, MLB, MLBPA, NASCAR, NHL, NCAA/CLC, and NBA. Worked closely with design team to prepare technical information for 3 - D products, manufactured products and created print designs for packages. Responsible for all aspects of product develop- ment during the prototype phase using art preparations and sales collateral figures. Designed including but not limited to bobble heads, snow globes, plush bears, and miscellaneous Christmas items. Interacted daily with China to follow up on orders and production designs. SKILLS Proficient with Photoshop, Adobe Illustrator, Adobe InDesign, MAC & PC, freehand or digital drawings. Familiar with Acrobat, Dreamweaver and Flash. Strong design skills, including solid knowledge of layout, typography, color, and other design principles. Up-to-date with trends in visual communication and web technology.