Sergio Miñana

Designer and developer of the second best boot of 2024. First high performance sustainable boot in the market. 42% Biobased materials, used by +60 pro athletes worldwide.
My role involves anything related to product, in our case, football boots and football related products as socks, shin pads... From inspiration to design, development, suppliers and communication, management of team and resources and so on!
Professional on the Chinese and Indonesian market with several trips to go check on site.

As soon as the company decided that they wanted to have sneakers on their catalogue they choose me to design the collection. In the meantime and because of my 3d past jobs, I was in charge of the transition to 3d design workflow.
My main work was, design, suppliers, research, blueprints, CMF and 3D.

Capsule collection I dropped with my partner Eloy. Sustainable and local clothing collection that performed really well. Because of different and posterior job opportunities, the project it's paused at the moment.

DESIGN TEAM

- Venue, stages and decoration at Arenal Sound, Viñarock, Madrid Salvaje, Interestelar Sevilla, Granada Sound, FIB, Festival de les Arts.
· Investigation and realization of which are the trends
· Conceptualization, drawing and 3D modeling the different possibilities
· Internal presentation of the finished project with video simulation, oral presentation...
· Contact with suppliers
· Help within management, production and graphic design department.

- Video editing for social media
· Short videos to promote the festivals
· New releases or new artist confirmation or line-up

- 3D and visualization pre-production.
· 3D modeling and video/render simulation to prevent unnecessary costs
· Simulation with Twinmotion (Unreal engine)

- Creativity and conceptualization of new ideas
- Help with graphic design

TMR AGENCY

- Integral mkt and event campaign for several brands.
· Understanding the values of the brand and the briefing given
· Analysis of the competitors, the market and the user
· Developing the design process, the production, logistics and event management.
· Understanding the feedback and improving each year to fulfil the brand aspirations