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Senior Design Analyst
Mumbai, India
Jun 2021 - Present (3 years 6 months)
Collaborate with multiple teams and stakeholders to create promotional and advertising materials in the form of email campaigns, landing pages, websites, presentations, documents, print assets and google ads.
Create illustrations based on given branding guidelines and provided concept sketches to reflect the desired theme and tone of the communications.
Design presentation materials for communicating to peers and varying levels of stakeholders from cross-functional partners to executive leadership.
Create engaging infographics and information visualizations that clearly convey concepts and insights based on qualitative and quantitative data.
Produce, render and oversee printing tasks, assets and processes to ensure the quality and consistency of the designs.
Work on multiple projects simultaneously to realize the organization's creative goals.
Deliver all phases of production from concept to completion (e.g. mockups, hi-fidelity comps, production-ready assets, and guidelines for usage).
Take design from concept through execution, project managing the work, ensure timely delivery while aligning the stakeholders.
Maintaining the brand's consistency across all the digital designs and printed materials.
QA work to ensure designs and creative assets are polished and ready for implementation handoff or final delivery
Drive innovation through new workflows, technology, design trends
Creation of print ready assets based on international print guidelines and standards.
Able to ideate and create thoughtfully aligned logos, typography and branding assets.
Knowledge of visual digital spaces, UI/UX, and how to leverage social media platforms.
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Lead Designer
Mumbai, India
Apr 2016 - Present (8 years 8 months)
Creating visual concepts, by hand or using computer software, to communicate ideas that inspire, inform, or captivate consumers based on client requirements.
Leading a small team responsible for defining and implementing design strategies and initiatives. Projects ranging from Spatial Graphic Design, identity design, branding,
Communication Design, Retail Identity Programs, Visitor Experience Centres, website(interface design), typography,
Environment Branding, Museums & Exhibitions and Way-finding & Signage Systems. I was in charge of projects which required me to be well organised, disciplined with strong attention to design detail.
Also, handling the digital branding & social media for our lifestyle furniture brand AMAZNG & A Creative Typography Tribute to the City of Dreamers, Planners, and makers of Mumbai Arch-itype.
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Mid-level Graphic Designer
Mumbai, India
Feb 2013 - Present (11 years 10 months)
Working as a Senior Graphic Designer At Design Concentrate, we worked on all sorts of creative things. From branding and identities to print and packaging, posters and campaigns to books, products and websites-design is always at the heart of what we do.