Rusty Hall

HRchitect is the leader in HR systems strategic consulting. As the premier Human Capital Management (HCM) Systems consulting firm, we offer end-to-end HR technology consulting services focused around strategic planning, evaluation/selection, project management and implementation of HR systems, Talent Management Systems, Talent Acquisition Systems, and Workforce Management software. After more than 16 years in business working on over 2000 successful engagements for more than 900 clients across the globe, HRchitect is a name you can trust as your one-stop shop for all your HR technology consulting needs.

As Marketing Specialist I am responsible for helping plan and execute complete marketing strategies through traditional and modern avenues which support the growth and sales initiatives of HRchitect. By working collaboratively with the strategic planning executives and sales directors, my goal is to create targeted sales growth and awareness through traditional marketing, social media and dynamic web content.

This position manages many aspects of business operations at AHI Facility Services, a national $28 million company in 8 states. 
As the marketing coordinator I create and launch our marketing programs which target different key industry segments and development goals. I help to coordinate the efforts of 4 nationwide sales professionals by sourcing and distributing leads, designing pieces for targeted markets and representing the company at national industry events. I also manage and track a sales pipeline in excess of $30 million in potential business. I am responsible for all online digital media and press as well as SEO and social media. Through these programs I have become well versed in Google Adwords, Youtube, and meta data keyword tagging. I am a member of, and regularly attend, industry organization functions such as BOMA, IFMA, AFCOM, IREM, USGBC and ISSA. I manage our customer relations management system, (CRM. Sales Nexus) and continually promote our brand to potential and existing clients. I create sales proposals and presentations, compose bids, as well as advertise for and interview candidates for positions within our company. As a part of these efforts I also have experience in vender negotiations and budget creation. I set-up and currently over see our online payments and invoices though paypal as a function of our online activities. I provide support for the organizations C level executives as well, including the President and CEO and 4 nationwide business development directors. In 2012 I created and distributed the first quarterly company newsletter which was sent out to 1000+ employees and continues once per quarter promoting the AHI brand both externally and internally.

AHI is a CIMS Certified BSC endorsed by ISSA.

I was responsible for both the operations of the Irving Symphony Orchestra's main office as well as all operational aspects of concert events. I managed everything from venue booking, to musician contracting. I served as the first point of contact for our organization. I maintained the organizations website as well as our social media presence and marketing efforts. I launched the first ISO email marketing campaign and increased our facebook membership 200%. The email database and service I set-up is still in use today. As an educator, I wrote and produced custom educational musical productions for Irving ISD students. The largest of which was a concert featuring recycling and conservation themes commissioned by ATMOS Energy. I wrote the script, created and edited the video presentation and performed in the program with Dallas Brass. The program was performed for over 2500 2nd and 3rd grade students. I helped obtain grant funds and sponsorship support for all educational programing and worked with IISD faculty to ensure a mutually beneficial curriculum and product.

My primary duty in this position was development and patron services. I served as the primary contact for the Garland Symphony board of directors for planning events, preparing an annual budget and presenting marketing and financial strategies for business development at bimonthly meetings. I managed a $1 million budget for marketing, operations and development. I was also an active member in the Garland, Sachse and Wylie Chambers of Commerce. I managed all operations of the organization from concert programming to board of directors meetings. My proudest achievement as general manager was the transition to a new computerized ticketing system for online ordering and ticket printing which is still being used today.

I was very fortunate to have a wonderful educational experience in college. As a part-time instructor for the Connecticut School of Broadcasting, I was given the chance to pass my classroom and real world knowledge of audio/video production on to a new generation. I developed a curriculum composed of essential knowledge for the recording, editing and mastering of audio. The students where given hands on assignments and graded by completeness and creativity. I reported to the campus director, then Joe Raineri, and collaborated with other faculty to further the students understanding of the broadcast industry. The Irving campus was closed in 2008.

I provided executive support for our company president. I arranged all travel plans, meeting schedules and maintained the executive outlook calendar. I also created and updated industry inside reports as well as distributed industry news and pricing to our customers.

Captured and produced professional quality recordings on site for University of North Texas, Texas Christian University, the Dallas Wind Symphony and the Orchestra of New Spain as well as many High Schools in the North Texas area.

I was cast as a comic lead in a TV pilot show "The Chucks". Participated in 6 months of rehearsal and filming with the cast and production team. While the project was not picked up by a major network the pilot episode exist to this day as one of my proud and lasting accomplishments.