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Creative director, founder and co owner.
Varberg, Sweden
May 2021 - Present (3 years 7 months)
Our idea to make the production process 100 % circular. The material we use can be used up to 6 times and the length can be extended to 100 years. It´s been an amazing journey where I have gained experience in additive manufacturing and robot programming. In my daily work I create design and drawings of 3D models, created by 3D printer. I also follow up on production and quality. The chair Reform is one of our creations and it has now been nominated to “Design- S pris” and a winner of “Furniture of the year Award 2022” by ELLE Decoration.”
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Creative director, founder and co owner.
Karlshamn, Sweden
May 2019 - May 2021 (2 years)
I have always been looking for new ways to design and manufacture furniture. Lately, one of my big targets were to shorten the path from design to production and become a designer and producer at the same time.
This could give me independency not to follow a diverse opinions from factory owners and product developers, which kill a good design before it goes into production. What if a designer should decide which products should go and which should die at the sketch stage? What would be needed for that concept?
Firstly, it requires extraordinary methods and new technologies. An ordinary production tools is not enough, because it is needed to build prototypes, do tests and make new prototypes until you have a finished product in hand. Secondly, all the development work requires large material costs, a large machine park and experienced staff to whom salaries need to be paid. One could think the solution could be to build prototypes and then try to sell products on item sale concept. But obviously it is not possible to reach the level of a production that keeps up a price attractive to modest levels of income.
Does it feels like an impossible task?
Well, several years ago I got a small 3d printer and started to create design and print small furniture models and prototypes, even fittings. Soon I’ve realized that this technology is not applicable for "ordinary furniture", like four legs and a seat for a chair. So I was forced to totally rethink when it comes to designs, function and adjustment to the new technology.
My colleague and I had a vision of printing large-scale furniture, but the technology was not there yet. The years went by and technology has caught up with our wishful thinking at last. A little over a year ago, we were able to build a large 3d printer ourselves (consisting of a robot arm and…) and started a new Sculptur. Building Europe's largest 3D printer robot was not easy, but we managed to find like-minded souls who helped us with our vision.”
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Consulting designer
Rutger design AB
Varberg, Sweden
May 2005 - May 2018 (13 years)
I have worked as a consultant for Rutger design under the leadership of one of the most successful Swedish designers- Rutger Andersson, who has been my mentor during all my years as a designer. Over the years I was involved in a lot of exciting project with clients all over the world. We worked with furniture producers in China who wasn´t afraid to take on challenges and create products that would be available for “ordinary people”. My armchair got a place in Targets “Back to College” collection which was sold in more then 200 000 copies. The opportunity to work closely with the production gave me extensive knowledge on how to create a competitive product with modest means.