Rachel Dethloff

* Use Adobe Photoshop to edit and clean digital photo assets daily (photo manipulation, removing backgrounds, merging images, color correcting)
* Shoot and edit original product photography
* Create digital assets in Adobe Illustrator and Photoshop for on location LED signs
* Manage and create key visuals for company Vimeo and Pinterest accounts
* Follow brand guidelines to create a weekly homepage design for Ambiance.com * Designs advertising, promotional, and branding materials for Lover's Lane and its family of companies
* Lead designer for secondary brand category headers
* Build visual mood boards for seasonal projects
* Web image management (product assets, homepage imagery, category headers)
* Design layouts, brand guidelines, websites, and additional collateral for Lover's Lane and its family of companies
* Collaborate with external vendors on imagery, videography, and other creative elements as needed
* Mentored new designers

*Prepared and analyzed digital files in Adobe Illustrator and Photoshop for print
* Designed branded t-shirts for Breast Cancer Awareness !Pink Out"
* Ensured print quality
* Restructured Online Group Ordering Department. Ensures all orders are prepped and sorted properly to ship globally
* Set the production schedules for all orders across 30 store locations in 18 states. Adjusts shipping methods based on transit time to guarantee on-time delivery
* Cross company/vendor communication
* Responsible for orders across all business units including MDEN, Campus Street Sportswear, and Custom Ink
* Facilitated communication between store managers and account managers about the status of orders

* Used proprietary photo editing software similar to Adobe Photoshop
* Worked with the subject to create the images they wanted during the photoshoot as well as after during the editing process
* Photographed dynamic subjects

* Supervised the Metals Studio and assisted students with their various metal projects (welding, soldering, cutting and shaping, etc.)
* Monitored studio after hours

* Used full Adobe Creative Suite (Illustrator, InDesign, Photoshop) to edit, color correct, touchup, remove blemishes, and unwanted aspects from photos
* On location photography