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Fine Artist and Design Consultant
Jacksonville, FL
Mar 2008 - Present (16 years 7 months)
Created art pieces in oil paint, watercolor, color pencil, graphite and in many other mediums to sell in galleries
Commissioned artwork for clients. This includes logo design, 2D art pieces and any design consulting
Graphic Design in Adobe Creative Suite (Illustrator, PhotoShop, DreamWeaver and PageMaker)
Experience in garment making
Client relationship management
Managed Copyright and Trademark policies
Multi Media promotion: Social networking, website, word of mouth, and attendance at local Art Events
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Creative Artist
Jun 2016 - Aug 2018 (2 years 2 months)
Illustration, Graphic Design, Web Design, Branding and Marketing
Illustration of parts and diesel truck systems in Adobe Illustrator CC from photos, schematics or parts themselves
Illustration done utilizing an Intuos Pro Pen Tablet
Web design utilizing HTML5 and CSS
Web maintenance in Adobe Dreamweaver
Provide catalog production and knowledge base administration for print and web
Create and modify layouts of text, images, graphics, charts and the system database for publications for both print and web
Marketing Planning and Brand Development
Utilize Adobe InDesign for catalog updates and editing
Utilize Adobe Photoshop for updating and editing images for the web
Copywriting and proofreading
Social Media management on Facebook and Instagram
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Member Relations Coordinator
Cumming, GA
Aug 2015 - Jun 2016 (10 months)
Management of all marketing and communication, including email, social media, promotional materials and company website
Event planning and management
Create and implement personalized marketing approach for special events and member events by utilizing prior marketing experience and graphic design skills
Work closely with various committees and boards to customize local programming to Membership
Contacts resigning or at risk members. Then utilize the information gathered to enforce positive change within the organization to increase retention
Serves as a conduit and liaison between individual Club departments and Membership
Creation and implementation of programming including various clubs, youth programming, and others that is targeted to key groups within the Membership
Email marketing and eblast creation with Eloqua
Social Media management: Facebook
Launch and management of text messaging program
Graphic design in Adobe Illustrator
Addressing and handling Member grievances directly to ensure Member retention
Creating content that is thoughtful and well written
Creation of custom brochures, posters, check presenters, images and more
Utilize the following programs and platforms: MembersFirst, MemberPride, Eloqua, Zingit, Adobe Creative Suite, MS Publisher, MS Word, MS Excel
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Member Relations Coordinator
Hilton Head Island, SC
Jan 2015 - Aug 2015 (7 months)
Coordination of all marketing and communication, including email, social media, promotional materials and company website.
Implementation of “New Member Connect Steps” to increase participation and overall member retention.
Create and implement personalized marketing approach for special events and member events by utilizing prior marketing experience and graphic design skills.
Work closely with various committees and boards to customize local programming to Membership.
Contacts resigning or at risk members. Then utilize the information gathered to enforce positive change within the organization to increase retention.
Serves as a conduit and liaison between individual Club departments and Members to ensure successful Member Events
Assist with the creative planning for special events
Upkeep of event reservations and event scheduling in Members First
Continuing education in company utilized software and practices: Eloqua, Retention University
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Art Director
Jacksonville, FL
Jul 2007 - Apr 2008 (9 months)
Art Department Manager overseeing six direct reports. Mediated conflicts when they arose
Evaluation and preparation of graphic art for retail production
Created proofs and collaborated with clientele to perfect their customized design before it was permanently applied to the ordered product
Coordinated with all departments within the company to ensure on time delivery
Graphic design in Adobe Creative Suite
Set permanent guidelines used in the department for print areas on new products
Quality control of all outgoing projects
HR functions: interviews, hiring, employment applications, insurance forms, tax forms and training
Created with my team the retail catalog version for 2008. I also created fax and email blasts
Accomplishments:
Redesigned and rewrote the company’s logistics through their proprietary tracking software. Wrote manual.
Reduced returns from the production to the art department by 70% and increased production by 40%
Created a new procedure for evaluating incoming artwork. This reduced the Art Department’s evaluation time by 50% while maintaining the highest level of quality
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Client Relations
May 2005 - Jan 2007 (1 year 8 months)
Client acquisition and retention through in-depth research and personal relationships.
Primary point of contact for outside public relations firm, clients and all other personnel.
Event planning for training and parties for Fortune 500 Companies and International clientele.
Project Management.
Utilizing PowerPoint and Adobe PhotoShop, developed client marketing materials used in sales and training classes that emulated and show cased the client’s graphic standards.
Dispersed surveys to clients and ensured prompt, personal follow-up and implementation of suggestions.
Manager of the Systems Administrator and Intern.
Trained coworkers and clients on numerous proprietary software programs, such as SHL
Responsible for accounts receivables and the collection of outstanding invoices
HR functions: conducting interviews, completion of hiring paperwork and proper filing
Accomplishments:
Programmed proprietary software to automatically create products. Revenue was created 24 hours a day.
Built ironclad first name based relationships with clients
Managed and initiated all advertising and marketing initiatives. Introduced creative concepts that successfully increased volume of products sold and number of clients
Informed clientele of all services and how they complemented each other. This increased profit exponentially
Streamlined logistics. This increased efficiency and decreased cost
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Executive Administrative Assistant
Ponte Vedra, FL
Mar 2002 - Aug 2003 (1 year 5 months)
Traffic reporting for multimedia on website
Responsible for reorganizing a physical filing system and the electronic file hierarchy to improve efficiency
Primary liaison with other departments
Discovered future prospects using intense market research to become sponsors based on specific criteria
Created and tailored multi-million dollar sales presentations and National Sales Proposals to gain new sponsors for TOUR events
Cross-trained in Adobe Photoshop and Illustrator to provide graphic support to web designer
Managed the creation and design of new presentations as well as re-vamping out of date templates
Managed and coordinated executives' calendars, meetings, expense reports and all travel arrangements including organizing and preparing them for their staff, sales and quarterly meetings