Packaging Copywriter - Brookside Dairy: July - December '22
Our client, Brookside Dairy developed a new product - probiotic yoghurt; in the variants Strawberry and Vanilla.
These products fall into the new Plus+® range that caters to those who need a little extra boost to their gut immunity - as this yoghurt is full of beneficial live cultures.
I am in charge of ensuring the copy on the packs and other promotional materials such as fliers are informative and engaging.
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