Digital Marketing & E-Commerce Assistant - Vivo Activewear: September '19 - March '21
Digital Management & Website Monitoring:
• Provided fundamental support in migrating from WordPress to Shopify by being a key liaison between the ICT team and the business.
• Uploading & maintaining Amaya Denim products on the Jumia platform.
• Maintaining the Shop Zetu Shopify theme through updating website banners, creation of representative brand collections and refreshing visual content across the site.
• Ensuring Shopify Catalogue is up to date; integrated efficiently with Facebook/Instagram to allow for shopping on the platforms.
• Work with Creative Team to manage content publication on website
. Content Creation & Management:
• Designing monthly client newsletters via Klaviyo to a list of 15,000+active subscribers
• Administering Vivo and Shop Zetu YouTube channels through consistent content uploads and play list organization.
• Original, compelling bi-monthly blog content regarding employees of Shop Zetu, Partner Brands, Engaged Clientele and Upcoming Collaborations.
View Website