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Creative Director ART
JOSHBRO COMMUNICATION
Mumbai, India
Nov 2016 - Present (7 years 9 months)
To pitch for the new business and developed client’s branding. Developing and implementing creative strategies and presenting it to the client. Training, guiding, and motivate creative team.
Clients:
• Adani Realty • Jupiter Hospitals • Entisi Chocolatier • Godrej Construction • A&O Reality
Also actively involve and contributed in a new business pitch for Godrej Locks, Metrika furniture, COCOON Fertility, OOBEDU
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Creative Director, ART
Concept Communication
Jun 2011 - Oct 2016 (5 years 4 months)
To developed agency branding, built internal processes and directed overall strategic vision. As creative director, motivate team, ran day-to-day creative process on multiple accounts and new business pitches. Report to National Creative Director.
Clients:
• Divine Solitaire • Kolte Patil Developer • Shriram Hsg. Finance • Rohan Lifescapes • Religare SRL Diagnostics • Arihant Capital Market Ltd • Nabard • SBI • Bank of Maharashtra • NMIMS (Narsee Monjee Institute of Management Studies) • Rajiv Gandhi Jeevandayi Arogya Yojana (Govt. Health Card) • Western Railways.
Also actively involve and contributed in a new business pitch for SRL Diagnostics, MTDC, Bank of Maharashtra, Teacher N i, ONGC, Best foods, BHEL, Abhijeet Power, Fisher & Paykel (Appliances), NHAI, Shriram Commercial Vehicle Finance & Shriram City Union and Rajiv Gandhi Jeevandayi Arogya Yojana (Govt. Health Card), .
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Creative Consultant, ART
Network Advertising
Jun 2008 - May 2011 (2 years 11 months)
Joined Network Advtg a medium size agency to provided creative vision and art direction for the development of all clients work. Developed campaigns for Hindalco Extrusions, Cipla - iPill & Asthama, MSD - Cervical Cancer Prevention Program.
Clients:
• Hindalco • Cipla • Marathon Group • Corelle • Birla Wellness • Everlast • STOC World Famous Tours • MSD
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Creative Consultant, ART
Alok Nanda Company (ANC)
Nov 2007 - May 2008 (6 months)
Joined ANC a creative hot shop. I was responsible for art direction and also to serviced the client. I have developed print campaigns for the client.
Clients:
• Hotel Taj • Lodha Developers • Travel Guru • Kotak Mahindra Bank.
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Creative Consultant, ART
GOD (Gang of Designers)
Feb 2006 - Sep 2007 (1 year 7 months)
GOD was a joint venture, where I was one of the partner in the organaisation. I was Art Head and responsible for art direction, to motivate creative team and to churn out day to day creative work in the given deadlines. I was interacting with client as well. I have worked on smaller brand like Circle, SKYZ Gym, Toppik and also bigger brand like Star Plus, Shalimar Paints and Donear. I have developed some great piece of work. It was a wonderful experience working with our own venture ‘GOD’.
Clients:
Nutra Skyn Care (Toppik) • Star One (Launch of The Great Indian Laughter Challenge Part-II) • Shalimar Paints • Circle • UMAX • i-ball • SYKZ Gym • Disha Direct • Umax • You Telecom and Donear.
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Sr. Art Director
GMASCO
Mar 2005 - Jun 2005 (3 months)
Joined GMASCO, here I have got a exposure to work on international brand. I have been hired to provided creative vision and art direction for the development of all clients work.
Clients:
• Black & Decker • IKEA • Automall • Panasonic • Alfuttaim Group
Also actively involve and contributed in a new business pitch for Emarat FM Radio.
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Art Director
Ogilvy & Mather Advtg.
Feb 2000 - Aug 2004 (4 years 6 months)
Joined Ogilvy the most creative agency where I have got an opportunity to work on ‘PONDS’, FMCG brand and the other multinational brands. I have designed ‘Nemali’ the Mascot for Hyderabad Shopping Festival which was appriciated well. I have also design the first Pond’s Face Wash sachet. This is the place where with the day to day work I have learned to developed proactive work. I guess this is the culture of O&M. With print and design work I have also conceptulised and developed ad films. They are,
• “Ponds Oil Control Face Wash” for Ponds 5 sec. animation film
• “Ponds Daily Face Wash” for Ponds - 30 sec film
• “Ponds Daily Face Wash” for Ponds - 5 sec. animation film
• “Hotwheels - Trading Cards - 15 sec. animation film
• “Hotwheels – F1 thematic promo ad film for 20 sec.
Clients:
• Ponds • ICICI Bank • Lakme • Aviance • Voltas Air conditioners • FisherPrice • Hotwheels • Scrabbles • The Hyderabad Shopping Festival.
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Visualiser
Gaia Communication Pvt. Ltd.
Dec 1997 - Dec 1998 (1 year)
Gaia Communication was a sister concern of Enterprise Nexus. A small size creative agency was headed by Maia Katrak. Here I have learned to handle work independently. I was responsible for art direction and developed print campaigns, and other collaterals.
Also conceptulised and developed 4 sec. animation film “Killer Moments” for Killer Jeans on ESPN channel.
Clients:
SOTC Kuoni • Keval Kiran (Killer) • Kalpataru • Corporate Stationery • School net.
I was actively involved in art directing and giving creative inputs on a majority of new business pitches like Tata Mint, Charagh Din, SOTC Kuoni, Fantasy Land.
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Trainee Visualiser
Trikaya Grey Advtg (I) Ltd.
Sep 1994 - Nov 1997 (3 years 2 months)
Started my career in advertising in Options the financial division of Trikaya Grey Advtg (I) Ltd. was promoted to Jr. Visualiser in 1996.
As part of the creative team for three years I had the opportunity to work on a few of the agency’s most coveted clients. Here I have learned my basic and worked closely with Art Directors.
Clients:
Kotak Mahindra • Marico Ind. • Arvind Mills, Mitsu Ind. • Cox & Kings • GTN Textile • Patspin Ind. • Kanoria Chemical • REPL Engg. • UTI