Lisa Cerreta

The leading provider of fashion and core home textiles, bedding, and bath products.
RESPOSIBILITIES
Art Director/Sr. Graphic Designer for Marketing Dept. for Branding, Packaging, Print Ads, Retail Signage and Web.
CLIENTS
Bloomingdale’s, Macy’s, Nordstrom, Bed Bath & Beyond, Meijer, Belks, Ritz-Carlton, Marriott, Hilton, Accor, Sofitel, Delta, Amtrack, Amazon, Walmart, Wayfair

A professional creative media service company creating contemporary visual art for the Greater New York and DFW Texas areas and wherever the world-wide-web will go.
SERVICES
• Photography - Wedding and Event, Portraiture, Fashion, Commercial and Home Goods.
• Design - Advertisements, Graphics, Logos, Branding and Event Albums.
• Retouching - Portraiture, Fashion, Jewelry & Home Goods.
CLIENTS
Waterford-Wedgewood-RoyalDoulton, VeraWang, EK Success, Gerber Foods, Two’s Company

The leading provider of luxury home and lifestyle products, highly sought after crystal and bone china worldwide.
RESPONSIBILITIES
Designer of Print & Web collateral for various advertising campaigns for all devisions: United States, United Kingdom, Japan, Canada, Australia and Ireland.
Brands include: Waterford, Wedgwood, Royal Doulton, Royal Albert, Johnson Brothers, Rogaska, and Nambé.
With unique licensing arrangements with some of the most high-profile innovators in the home and lifestyle market, including: Vera Wang, Jasper Conran, John Rocha, Monique Lhuillier, Gordon Ramsay, Miranda Kerr, and Ellen Degeneres.
CLIENTS
NY Times Square New Year’s Eve Ball, Bloomingdale’s, Macy’s, Neiman Marcus, Belk, John Lewis, Harrod’s, Next, Myer’s, L’Avenue, Avion

The Next Generation of studio services. A full-service production and digital solutions partner to brand marketers at all levels, from boutique to Fortune 500.
RESPONSIBILITIES
Digital Artist of Print, Web and Digital Signage.
CLIENTS
Samsung, T-Mobile, PizzaHut, 7-11, 24HourFitness.

The leader in B2B home and fashion accessories.
RESPONSIBILITIES
Design, retouching, color correction and file management of all images and production for in-house catalogs: Two’s Co., Tozai, Fashion and Cupcakes&Cartwheels.
CLIENTS
Mindy Weiss, Bloomingdale’s, Bed Bath & Beyond, Create & Barrel, Pier One and Specialty Boutiques.

RESPONSIBILITIES
Designing Stickers and Embellishments for Retail Division of:
Sticko®, CutterBee®, PaperShapers® and Jolee’s® Products.
CLIENTS
Martha Stewart Crafts™ and Target.

McCann Ericson’s Pharmaceutical Division
RESPONSIBILITIES
Digital Imager and High-End Retoucher for All Advertising and Print Campaigns; Team Based Collaborations from Concept to Completion.
CLIENTS
Mucinex and Mucinex Jr., Paxil, Delsym, Requip, Aciphex, Fragmin, Harmonic and Plavix.

All-in-one B2B Advertising company for Branding and Marketing.
RESPONSIBILITIES
• Director of the PhotoEditing Department. Overseeing the handling, reviewing quality and viability of all images from Advertising, B2B, Retail to Websites. Image Librarian, Liaison and Coordinator to all departments.
• High-End Retouching and Color Correction of all Advertising Campaigns, including: Models, Major Jewelry Ads and HomeGoods.
• Press Check Advisor: 4 ColorProcess, Spot, Web and Sheet-Fed printing with close involvement with Printers and Separators.
ACHIEVEMENTS
• Created one of the first fully digital photography salons.
• Radically improved and modified digital formats and processes to increase the quality of production and to ensure that all standards were met.
• Reduced photography costs and improved the production times by over 20% with better planning and communication
CLIENTS
Murray Feiss, CBK, FourHands, LampeBerger, DavidYurman, WWRD, Vera Wang, LillianAugust, Artistic Tile, Two’sCompany and CharlesSadek.

RESPONSIBILITIES
Fashion Accessories Designer of High-Quality Branded and Private Label, Merchandising and Product Development of Major Lines from Initial Concept to Completion. Designer of Packaging and Sales Presentations. Photo-Editor of Merchandise and Catalogs.
CLIENTS
Laura Ashley, Seventeen, August Silk, Wal-Mart and Target.