Leo Cavanaugh

Same job description as FanFoto/Sharpshooter Imaging position listed above.

Enhance the event experience for our clients' customers through compelling fan engagement and commemorative photography.
Generate sales from digital photo marketing efforts including Green Screen & Roaming Photographer activities.
I am ranked #1 in the USA in sales for FanFoto/Sharpshooter Imaging.

Develop sales leads and increase brand awareness through pre-event e-mails and marketing to target groups.
Drive web traffic, fan registration, & on-line sales to client's web sites during & after each event.
Extend the event experience for the fan, and increase brand visibility through post-event photo postings on social networks and client web pages.
Follow-up with target fan groups through personalized e-mails and social networking.

Manage athletic and recreation programs & facilities for the town of Sherborn, MA.
Develop, negotiate, and manage facility lease agreements and vendor contracts on behalf of the town.
Coordinate sport camps & tournaments to provide revenue to the town.
Schedule field use, issue permits, and organize facility sharing among the various youth & adult sport leagues.
Responsible for field equipment and playing surface conditions.
Create a safe & enjoyable venue for our athletes and spectators.

Owner & creator of the Paper Helmet.
An exciting fan-based promotional item for sports teams and their sponsor partners.
Direct all business and sales operations, create & lead product design initiatives and coordinate manufacture and distribution efforts.
Organize & manage promotional events including on-site set-up, coordination with venue management, cooperation with fellow vendors, and key placement of product.
Conduct game-time sales & fan engagement activities, creating an atmosphere of fun & excitement which provide lasting memories for our fan guests.
Take action photographs of fans enjoying the promotion and publish event happenings on social media sites.
Follow-up with team & sponsors on fan activation results and ROI measurements.

Marketing-At-Retail Solutions.
Pohlig Bros. is a customer-focused producer of value-added packaging & displays.
* Folding cartons
* Micro-flute packaging & point-of-sale displays.
* Rigid set-up boxes
www.pohlig.com

Regional Sales Manager, responsible for developing innovative promotional & packaging solutions for my clients, designed to increase sales at the retail level, reduce costs, and secure priority shelf positioning.
Developed strong relationships with contract packers to implement turn-key packaging & fulfillment programs.
Revitalized an independent sales broker network and conducted product demonstrations and sales schools for the network representatives.
Represented the company at various trade shows and industry events.

Promote Graphic Packaging product line to C-level contacts at consumer product companies and the Southern Container sales force.
Conducted graphic packaging sales training seminars for the "brown box" sales force.
Developed regional warehouse & fulfillment center for point-of-sale displays & packaging.
Coordinated international production between USA based clients & converting operations, and Canadian based print supplier.
Represented company at industry trade shows.

National Account Sales for the Consumer Packaging Group.
Developed retail packaging solutions for C-level contacts and Brand managers at consumer product companies.
Coordinated the roll-out of two new product lines for global clients, linking design, marketing, international manufacturing, logistics, and retail promotions.
Earned supplier recognition awards.
Represented company at industry trade shows.

National Account Manager for the Graphics Group, specializing in retail packaging & displays. Achieved outstanding sales results and was selected to represent the Graphics Group on International Paper's cross-divisional sales team, due to my success in creating multi-product solutions for our clients.
Client portfolio consisted of the most recognized consumer brands in the country and I managed multi-million dollar product launches, coordinating marketing, production and fulfillment between our clients, our mfg. plants, and the retail customers.
Awarded sole-supplier status at the majority of my accounts.
Made co-calls with "Brown Box" sales force as a graphic packaging product specialist.
Created and conducted product seminars for internal sales force and end-use clients.
Coordinated transition of Graphics accounts during the Union Camp Corp. / International Paper merger.
Conducted press approvals for major accounts.

Printing Plates & Cutting Dies for the flexographic industry.

Printing Plates & Cutting Dies for the flexographic industry.
Outstanding Achievement Award, 1985