Lauren Riensche

Account Management and Project Coordination. Propel internal and client teams from campaign start to finish. Prepare competitive and industry future reporting. Drive projects to completion. Organize award applications. Review work and master agency processes. Coordinate teams and projects for multiple accounts (including Case IH, Kent Nutrition Group, NAMA awards, Cooperative Resources International, and NuSeed).

South by Sea is a nationwide apparel company with an ever-growing team of some of the best and brightest in graphic design, customer service, operations and management.

• Promote South by Sea (SxS) as the #1 custom apparel provider on campus.
• Network with social/recruitment/philanthropy chairs from all organizations on campus.
• Network with other University organizations, clubs, and events.
• Come up with creative ideas to market SxS on the UChicago campus
• Solicit and manage thousands of dollars' worth of orders every month.

Ongoing position (grew up on the farm). Plant, harvest, keep grounds, and assist with office work. Responsible for the upkeep of the company Facebook page, which can be found at www.facebook.com/bluediamondfarmingcompany. Created the Blue Diamond Farming Company website, http://bluediamondfarmingcompany.com/.

Graduate internship and training program. Organized and delegated teams to work on client requests. Pitched ideas to client teams. Studied competitive landscape and prepared reports. Assisted teams in day-to-day operations of managing national- and global-scale client accounts.

Trained in:
o Trafficking (ISCIs, Producer’s Affidavits, As-Produced Scripts)
o Competitive Reports (Daily, Weekly, Monthly, Quarterly, Annually)
o New Business Research
o Creative Briefs (create and refine)
o Creative Reviews
o Production Shoots
o Talent Holding & Releasing
o Pitch Work
o Partnership Work (esp. Coca Cola)
o Worked on account doing well, account doing poorly, new account (new business), and Goldilocks account
o Budget Management

Accounts: Lean Cuisine, Olive Garden, Longhorn Steakhouse, Smuckers

Assist MBA Professor Linda Ginzel with conducting studies and processing information from Psychology of Leadership lab and Leadership graduate classes. Also helping Professor Ginzel and her husband, Professor Boaz Keysar of the UChicago undergraduate Psychology department to author their upcoming book.

Hired as the first marketing specialist in the San Francisco-based startup. Helped to unify the company's branding and voice across many platforms, including social media, press releases, events, outward communications, and speaking engagements.
Granular’s business software and analysis platform allows producers to improve efficiency, yields and profits.

Lead team as Project Manager to design the most popular Social Media Week 2014 event in Chicago. Social Media Week is a leading media platform and worldwide event with local presence and global reach across five continents, including Europe, North America, South America, Africa and Asia.

Worked with the Osborn+Barr Public Relations team to promote Monsanto's DEKALB and Asgrow brands through social media, articles, events, and customer relations. Osborn+Barr is a large and influential agricultural marketing agency based in St. Louis, MO.

Organized & ran agricultural events (2,000+ attendees) across the Midwest. Farm Journal Media is the US's largest agricultural media company.

Worked at the teller line of almost all BankIowa branches. Also assisted the marketing department in the promotion of BankIowa's mobile banking program. Did a complete revamp of internal software training documents (4-month project).