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This is the final presentation my team presented to the company regarding their Social Media Week 2014 Chicago party. SapientNitro always uses their Social Media Week (SMW) party as an opportunity to learn something about media and make a point (i.e. a previous party was centered around the question of whether or not people were more social or less social after the implementation of internet).
My team focused on the concepts of anonymity online and the creation of "insta-art." We presented both ideas to an audience of over 60 people representing the company, and they were both very well received, and the company decided to go ahead with both ideas in succession.
Unfortunately, SN was unable to have a Social Media Week party in 2014. Fortunately, this was because they gained clients and didn't have enough time to work on finalizing the party this year. We'll have to wait until 2015 to see how the party goes!
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