Hi, I'm Krzysztof,
I always find these Bio things a little uncomfortable – how much do I pat myself on the back… I speak in visual language so how can I put into words what my career means to me… How do I condense a lifetime of work in a few quick paragraphs…. well, here it goes.
My main focus is to understand the modern day consumer and their shopping habits. I look for emerging trends and trigger cues, study current design modals and think strategically about every project so that the results delight, entice and inspire the target audience.
I strive to create relevant and award winning visual language that, in turn, emotionally connects shoppers with their brands. Simply put, I love what I do and I do it well. My passion for art and design spans across mediums that include retail, consumer packaged goods, digital, shopper and brand identity. My category work includes pharmaceutical, food and beverage, sport nutrition, sports and leisure, apparel, cosmetics, personal care, pet care and home improvement… just to name a few.
I’ve been fortunate enough to work with some of the best agencies in town on global household brands including SC Johnson, Pepsi, Starbucks, ConAgra, Aldi, Colgate-Palmolive, General Mills, Nestlé, Storck and Henkel. My private label branding efforts also include big box retailers, such as Target, Whole Foods, Walmart, Sam’s Club and Costco.
I look forward to finding solutions for any project, big or small and making something that will create a favorable response in the marketplace.