Kingsley Aarons
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About
Extensive experience and a record of innovation provide excellent qualifications in Design that resonates with customers. A progressive designer with a broad scope of styles and responsibilities that increase sales and profits. Proven management talent and a strong work ethic with the ability to lead, train and motivate all levels of staff.
EXPERIENCED QUALIFICATIONS:
o Art Direction, Ad campaigns - from concept, to digital design and production
o Graphic design - Tee graphics, Boardshort graphics, woven patterns, Ad campaigns, logos, brochures, posters, media kits, P.O.P. snow/sk8/wakeboard graphics, etc..
o Clothing Design - Wovens, Knits, Tees, Pants, Denim, Jackets, Accessories.
o Digital Social Media Marketing
o Photography- Lifestyle and Creative.
o Manual & electronic Illustration / Fine art painting.
o Proficient in Adobe Photoshop, Illustrator, InDesign, PowerPoint, Word, Xcell, etc.
https://www.kingsleyclothing.com
https://www.instagram.com/kingsleyclothing/
https://www.facebook.com/KINGSLEY-CLOTHING-42529614952/ -
Education
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Bachlers Art / Graphic DesignFullerton College1994 - 1996
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Experience
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Visual Design ManagerLake Forest, CAJul 2019 - Present (5 years 4 months)Product Design emphasis on color, material, finish, and graphics.
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ART DIRECTORNewport Beach, CAJun 2017 - Jan 2019 (1 year 7 months)Managing and overseeing all brand design related projects and 2D designers, in collaboration with the creative director and 3D design team on ensuring the highest creative output. Contain a unique eye for design and have excellent skill set on creative thinking, as well as conceptualizing anything and all things brand design.
ROLES AND RESPONSIBILITIES:
• Manage a creative process that follows all clients brand guidelines and aesthetic throughout.
• Work/time management efficient.
• collaborate with CD on blue sky thinking and conceptualizing
• Review graphics, layouts and fonts before projects are shared with CD
• Finalize designs using image editing software
• Retouch images to improve quality both in print and digital formats
• Manage production designers with prepress process for print and digital files
• Follow deadlines to ensure timely publications
• Manage creative archival on produced projects
• Keep up-to-date with trends in graphic design techniques and software -
Senior Marketing Art Director (Freelance)Irvine, CAFeb 2016 - Jun 2017 (1 year 4 months)o Work with the team to develop the overarching global graphic direction / look and feel of the Billabong mens brand
o Go to Market creative deliverables
o Animated Gifs for Social Media
o Sales catalogs
o Marketing books
o Studio and location photo shooting
o Windows / POP design -
Senior Graphic DesignerFoothill Ranch, CAMar 2011 - Dec 2015 (4 years 9 months)Responsibilities:
o Designed & managed all printable tees including Men’s & Woman’s Inline Seasonal tees and Vault (off price collection). Worked closely with Merchandisers & Developers to ensure highest quality and accurate tech packs including several factory visits a year analyzing submitted art “strike offs”.
o Market research trend analysis consisting of global key account shopping, trend sites, social media, events, etc.
o Maintained seasonal looks that resonate with the Oakley customer to issuer sales growth YOY.
o Designed textile and surface graphics including boardshorts & lifestyle wovens.
o Designed trim and in store point of purchase.
o Managed 3 other graphic designers & several freelance designers. -
Founder/DesignerCosta Mesa, CANov 2004 - Jan 2011 (6 years 2 months)o Owned, designed, and operated multi-million dollar children’s/men’s clothing company.
o Designed full collection of contemporary sportswear for kids and adults.
o Photographed and Designed all marketing materials including ads, POP, web, packaging, etc.
o Managed production from all vendors.
o Managed over 15 employees, reps & showrooms nation wide. -
DesignerHuntington Beach, CAJul 2002 - Jan 2004 (1 year 6 months)< Designed and develop top selling knits and tees.
< Designed and layout of catalogues, look books, ads, POP, and packaging. -
Marketing Art DirectorRustyIrvine, CAJun 1997 - Aug 2001 (4 years 2 months)o Created and produced the brand’s visual image and look for both men’s and girl’s apparel through graphic design and photography.
o Developed visual campaigns for use in core and mainstream advertising.
o Produced in-store, special events, product and marketing materials.
o Created high impact graphic images that was visually stimulating and effective in promoting the brand’s lifestyle and product.
o Designed and managed all snowboard and wakeboard graphics. -
Art DirectorWorld Oceans Media/ Wave Action MagazineSan Clemente, CAJan 1996 - Jun 1997 (1 year 5 months)< Graphic design and layout for Wave Action Magazine
< Complete magazine design and layout
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Industries
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Skills
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Elsewhere on the Web
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On Coroflot@Kingsley360, member since 2015
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