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Creative Services Manager & Special Projects Designer
Greenwood Village, CO
2014 - 2016 (2 years)
• Oversaw and implemented a new corporate identity and branding structure across the organization
• Worked directly with the CMO to lead and create seven new brands for each newly acquired asset management investment franchise as they became part of the Victory Network
• Hired and managed a team of designers to rebrand and create new sales and quarterly materials for Victory and its eight investment franchises, wrote job descriptions, and recruited potential candidates
• Built fast, strong relationships with executives in each franchise to better foster collaboration, trust, and corporate synergy between departments separated by three time zones
• Supervised an outside advertising agency and web company to ensure high quality and consistency of the new logo by creating branding standards manual, photography guidelines, and style guide
• Managed budget and purchase processes for the creative services department, external printing of materials, web expenses, software and hardware, and computer equipment
• Designed new presentation templates for all external materials based on new brands and formatting
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Art Director & Brand Manager
Longmont, CO
2013 - 2014 (1 year)
• Managed a team of advertising agencies to create a multi-dimensional brand, while holding them accountable for quality, deadlines, workflow and budget restrictions
• Fostered collaborative creative interactions between each groups expertise so the brand has a consistent visual presence, as well as big picture strategy
• Worked with legal council to resolve trademarking and other legal issues on new company name and logo
• Refreshed an existing brand and logo to build a wholistic marketing campaign to include: brand development, print design, environmental design, fully integrated digital marketing and social media campaigns, custom CMS and interface, custom software development, web design, internal and external PR campaigns, and presentations to the Arkansas state board of education and board of directors
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Senior Designer & Special Projects Designer
Denver, CO
2009 - 2012 (3 years)
• Branding and art direction of Janus sponsorship and events including: Ironman, NYC Triathlon, Janus Charity Challenge, Cherry Creek Arts Festival, and Denver Public Schools
• Managed and implemented a design overhaul of major company publications including: Janus Report, Janus Fund Guide, white papers, Janus Labs, Ironman Advisor
• Partnered with other departments to create internal event branding opportunities: "40 Years" in business campaign, national holiday parties, internal international meetings for 1200+ employees
• Developed look and feel of new retail website to reflect restructuring of company's business divisions
• Consistently recognized for strong creative work, ability to impress clients, deliver large campaigns on a deadline, and foster a creative and enthusiastic work environment
• Improved departmental traffic systems, process documentation, and educational resources
• Incorporated all regulatory requirements for compliance and government restrictions
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Art Director
GoldRock Graphics
Golden, CO
2005 - 2009 (4 years)
• Responsibilities included branding, corporate identity, print collateral, direct mail and digital campaigns,
front-end web design, architecture, signage, and desktop publishing
• Managed and art directed a team of independent contractors including printers, photographers,
interactive media companies, web programmers, graphic designers, architects, and production designers
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Art Director
Boulder, CO
2003 - 2005 (2 years)
• Promoted a branding process to better position and differentiate the company to achieve stronger
consistency, premium pricing, and maximum customer satisfaction
• Directed and implemented all sales and marketing strategies
• Maintained and developed budgets for projects, quotes, installations, and special events
• Managed printers, freelance designers, photographers, and sign vendors
• Oversaw and directed all photo shoots of corporate advertising, amenities, and model homes
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Director of Marketing
Terrapin Properties
Chicago, IL
2002 - 2003 (1 year)
• Directed all marketing, advertising and public relations in Chicago and Florida for four mid-rise
condominium developments
• Managed a team of graphic designers, photographers, copywriters, sign vendors, virtual reality
companies, web designers, and video editors
• Art directed virtual reality brochures of condos with building fly-through, interviews with the architects,
and immersion into city lifestyle experiences
• Responsible for budgeting system for all marketing materials, PR projects, and financial reporting
• Cultivated relationships with aldermen, local unions, neighborhood business organizations, and journalists
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Graphic Designer
Chicago, IL
2000 - 2002 (2 years)
• Created corporate identities, brochures, billboards, ads, signage, event marketing materials,
environmental designs, direct mail campaigns, large-format graphics, tradeshow and sales center signage
• Stylized and directed photo shoots and coordinated models, writers, photographers
• Oversaw bidding, quotes, and accounting of print, web and sign vendors
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Marketing Communications Designer
Chicago, IL
1999 - 2000 (1 year)
• Rebranded all corporate marketing materials and developed print ad campaigns for international/multilingual
marketing launches of new products aligned with IBM and INTEL
• Generated graphics for trade shows, websites and multimedia software and assisted with product photo
shoots, stylizing, lighting, and shot composition
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Graphic Designer
Sioux Falls, SD
1997 - 1999 (2 years)
• Developed a new corporate brand, style guide workbooks and advertising packets for the Good Samaritan Society, AveraHealth Networks, and McKennan Hospital
• Assisted with photo shoots, video, commercials, and organized digital and print samples
• Worked directly with the art director to learn production standards and design techniques