Watershed logo created for a class. It represents the rivers converging that create a watershed; it's also meant to convey 'digital' as it was for a website that tracks the health of watersheds.
Just an idea. Some type of environmental logo; layers signify water, plants, dirt, and the water table.
Kellogg Associates - Kellogg Associates was in need of a new identity to communicate to their clients their focus on strategic thinking. After meeting with the client and understanding their business, I was able to resolve their needs in this contemporary logo. Client was very satisfied.
Kellogg Associates - Kellogg Associates was in need of a new identity to communicate to their clients their focus on strategic thinking. After meeting with the client and understanding their business, I was able to resolve their needs in this contemporary logo. Client was very satisfied. Produced Biz Card, Letterhead and envelope. Client took care of printing.
Hoopalong - A friend has this incredible business where she makes hula hoop parties for kids (and sometimes adults) and they get to make and decorate their own hoops and then they're taught how to hoop! I came up with the name and the idea for the logo. Facebook: Hoopalong
Farmer's Market Logo - Non-profit work to support a local Farmer's Market in Cranston, RI. We wanted the logo to be bold and bright.
Farmer's Market Posters - Posters promoting the market. These posters created a big buzz the first times times they were placed, for their playful headlines.
Farmer's Market Posters - Posters promoting the market. These posters created a big buzz the first times times they were placed, for their playful headlines.
Women Talk Men - A logo for a friend. She wanted a logo for a website she was starting, and wanted this woodcut type feel to it.
Radkurier Delivery Services - Logo designed for a courier delivery service in Germany.
Radkurier Delivery Services - Logo, Business Cards, Letterheads, and Jacket.
Gold Medal Bakery - Logo redesign for a large bread manufacturer in New England. We wanted to make an old brand become relevant again.
APC InfraStruXure - Logo design for a new power availability system.
The Link Agency Corporate ID - One of my first jobs when I started working at The Link Agency, was to develop a series of biz cards, letterhead, folder and note cards. We wanted a simple, clean design that was clever and bright. Clients always commented on the different color cards, and some even collected them.
Women & Infant's Hospital Invitation - W&I Hospital in Providence, RI, hosts an annual luncheon to raise funds. This year they came to us and we developed a luscious invitation that was a great success in getting people to donate money and come to the event.
Field of Beans Coffee Shop - Playing on the name of the movie, "Field of Dreams", we designed this logo for a local Coffee Shop in Wisconsin.
Domestic Violence Campaign - The RI Coalition Against Domestic Violence needed a campaign that would make people read about the issues, not ignore them. We wanted to get away from the institutional-looking campaign of the past, which most people don't even read. We made it simple and obvious for the reader that this issue is everywhere, and it's not always that obvious. We also produced all the materials in spanish. Calls ot the center and visits to the Web site increased dramatically that year, and the campaign was used across all 6 New England states.
Esto no es Radio Radio Station - A pro-bono project for a small radio show of spanish rock in the Providence, RI area. I wanted a logo that could have different configurations and colors, to reflect the changes in music.
Exide Battery Recycle Logo - For hire work for a Boston Agency, EURO RSCG. They needed some ideas for a label to put on auto repair shops that recycled Exide batteries.
Ocelote Decorative Candles - Logo for a line of candles based on ancient Mexican symbols.
The Villa Expert Rental Properties - Logo for a small company that specializes in high-end rentals of villas in the Mediterranean.
Cinema 49 Logo - My uncle a few years back wanted a logo for his Movie Studio, and he wanted to have a chameleon and the 49 is because that's the street where he grew up.
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Branding

Logos that I have created through the years.

Juan Cano
Art Director Warwick, RI