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Art Director
Philadelphia, PA
Mar 2011 - Present (13 years 9 months)
• Oversee design for over 10 brands – including Outset, Ironwood, Nantucket Seafood & Tülz
• Manage design teams in multiple offices – 4 in-house graphic designers, 2 in-house product designers, 1 in house photographer, & more than 15 freelance vendors (bakers, designers, photographers)
• Coordinate and manage the production and release of 4 or more catalogs per year
• Hire new team members, conduct performance reviews, manage timesheets, & terminate employees as needed
• Develop booth layout and presentation for International Housewares Association Show (Chicago) annually
• Re-Designed corporate identity and brand structuring
• Established a better brand presence through new design of website, packaging and sales material
• Created & Launched new brands including Bakelicious, Jarware, & Suzie Q
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Art Director
Atomica Design
Mar 2008 - Jan 2011 (2 years 10 months)
A few of the clients I did work (design) for are: Elmers, Peachtree, Cra-Z-Art and Crayola
• Managed 4 designers and 2 illustrators
• Lead brand designer on Elmer’s craft aisle installment in Walmart
• Award winning design for Twofolds packaging
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Art Director
Media, PA
Jul 2004 - Feb 2008 (3 years 7 months)
A few of the clients I did work (design) for are: Hasbro, Johnson & Johson, KNEX, Colgate, Elmers, and Hooked On Phonics.
• Began as Senior Artist and was promoted to Art Director
• Managed Johnson & Johnson Band-Aid account
• Created concepts for Spider-Man 3 toy packaging with partner Hasbro
• Developed multiple, concurrent projects in various stages for clients Johnson & Johnson, Takara, Dymo, Campbells, Hasbro, Elmers, Topps, K’NEX, Modo and Spinmaster
• Established a brand identity for Modo’s toy line Bitz, which helped procure shelf space in major U.S. retailers
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Senior Artist
Mount Laurel, NJ
Aug 2002 - Jul 2004 (1 year 11 months)
A small little company that makes toys. I did package design for Tyco RC, Hot Wheels & Matchbox.
• The lead package designer in successful brands Tyco RC, Shield Blasters, Matchbox and Hotwheels
• Crafted logo design and conceptual art
• Created packaging mock-ups for presentation at Toy Fair (New York)
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Senior Artist
Fleer/Skybox
Mount Laurel, NJ
Oct 2001 - Jun 2002 (8 months)
They no longer exist, but when they were around I designed cards, collectibles & packaging for the NFL, NHL, MLB, WWE & NBA.
• Managed 15 freelance artists for collectible card game Ophidian
• Created card, collectible and package designs for NFL, NHL, NBA, MLB and WWE
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Graphic Designer
ProMedia Publishing and Design
Medford, NJ
Apr 1999 - Aug 2001 (2 years 4 months)
• Designed logos, products, packaging, ads and promotional collateral for Redz Paintball Gear
• Conceptualized editorial design and spot illustration for newsstand publications
• Developed catalogs, brochures and advertisements
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Junior Artist
Courier-Post Newspaper
Cherry Hill, NJ
Mar 1998 - Apr 1999 (1 year 1 month)
• Produced daily newspaper ad designs under tight deadlines