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Account Supervisor
KERN AN OMNICOM AGENCY
Apr 2020 - Present (4 years 4 months)
Oversee projects in multiple mediums and develop and implement strategies to increase client sales. Maintain and manage multi-million dollar budgets for omni-channel acquisition and retention campaigns. Supervise the assessment and improvement of team’s performance. Create training plans to onboard new team members and new clients.
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Sr. Account Executive
KERN AN OMNICOM AGENCY
Apr 2018 - Apr 2020 (2 years)
Spearheaded digital and print projects to include creative briefs, data processing, and performance analytics. Collaborated and consulted closely with clients for new creatives, program plans, and presentations.
• Stimulated 400% increase in trade show dealer subscriptions.
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Account Executive
KERN AN OMNICOM AGENCY
Feb 2016 - Apr 2018 (2 years 2 months)
Project-managed client interaction and relationship development on a daily basis. Oversaw multiple accounts and projects on schedule, maintaining client satisfaction. Collaborated with the team and clients to establish statements of work and annual schedules.
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Marketing Communications Specialist
HOMEOWNERS FINANCIAL GROUP USA, LLC
Jul 2012 - Feb 2016 (3 years 7 months)
Developed content, strategy, designs, and public relations responses for social media outlets, print ads, flyers, radio copy and other marketing sources. Conceptualized marketing strategies, including digital marketing, SEO, and direct response for individual licensed loan originators. Examined all marketing material and ensured compliance with federal regulations.
• Launched and managed a new website, all social media sites, and Customer Relationship Management (CRM) system.
• Planned and coordinated multiple charity and networking events.
• Assisted the executive team with brand development and designed all initial marketing for one charity with over $1M commitments in the first year.
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Social Media Intern
GANNETT LOCAL
Feb 2012 - May 2012 (3 months)
Created strategic schedules for a large variety of industry clients. Drafted and presented social media content for clients. Led client meetings regarding status and strategy. Managed tasks for client projects through Sprout Social and Adtask.
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Marketing Intern
JUST ROUGHIN' IT ADVENTURE COMPANY
Jun 2011 - Nov 2011 (5 months)
Facilitated the company re-brand by generating and increasing customer leads through website and advertising traffic. Authored, edited, and maintained social content, public relations content, company collateral, and the company's blog. Coordinated company-wide trips for customers.
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Marketing Intern
GREEN LIVING MAGAZINE
Oct 2010 - Dec 2010 (2 months)
Produced, researched, and launched social media content. Investigated demographic information to generate a larger customer base for the magazine.