Chaywa coffee is a product of Coca-Cola, it is a vending machine coffee sold at petrol garages. I was in charge of keeping the brand’s identity. I worked on a lot of design for Chaywa like banners, posters, street pole adverts, coffee machine branding, tent cards, table talkers and other branding.
In 2010 during the Fifa World Cup in South Africa, I was given the opportunity to design promotional coffee travel mugs for Chaywa. As Chaywa was a brand of Coca-Cola and Coca-Cola being one of the official sponsors we had to design something that would commemorate this event. I chose to illustrate all the stadiums used for this event as well as other as elements from this event including elements from South Africa. This included courtyard activations or branding that promoted Chaywa.
We were also approached to design coffee packaging as Chaywa was thinking of selling the coffee in stores. The look that I was going for had to be classic and sticking to the brand’s identity.
